With strong light truck and robust sales of the all-new 2006 Civic, American Honda Motor Co., Inc., posted record March results of 128,806 Honda and Acura vehicle sales, an increase of 0.2 percent over March 2005. Light trucks for American Honda also posted record March results with sales of 56,786, up 1.8 percent. Year-to-date American Honda total vehicle sales of 333,844 are up 8.3 percent on a daily selling rate basis.
The Honda Division posted its best March and third consecutive record month with sales of 111,282 cars and light trucks, an increase of 1.2 percent over year-ago results. Civic sales of 28,969 reflect a 14.0 percent March increase. In its second best month since launch, Ridgeline sales of 5,344 rose almost 38 percent, helping the division post record March sales of 52,104 trucks, up 2.7 percent over year-ago results. The Odyssey and Pilot also posted record March sales, up 2.0 percent and 7.4 percent respectively. Honda sold a total of 2,892 hybrid vehicles, including 2,232 Civic Hybrids and 581 Accord Hybrids. Year-to-date Honda hybrid sales of 9,102 are up 0.9 percent.
"Honda's March sales numbers show that consumers are still embracing the light truck segment amid the prospect of rising energy costs," said Dick Colliver, executive vice president of American Honda. "Consumers are, however, seeking light trucks with higher fuel economy, and Honda's numbers reflect that."
The Acura Division posted strong March sales of 17,524 with record March sales of 3,355 for the TSX. The TL luxury performance sedan was Acura's best-selling model with March sales of 6,767 and year-to-date sales of 16,804.
Driven by another month of record sales for the TSX and strong sales of the TL luxury sedan, Acura sold 17,524 units during the month of March, the division announced today.
The TSX sports sedan continued its recent sales momentum in March, with 3,355 units sold during the month, up eight percent from the previous record of 3,107 set in 2005. Year-to-date sales totals of the TSX reached 9,233 units - up nearly 16 percent from a year ago. The sales numbers for the sports sedan also marked the fourth straight month of record sales for the model.
The TL performance luxury sedan was the top selling Acura in March, with 6,767 units sold, bringing the TL year-to-date sales total to 16,804.
"The TSX and TL continue to be our most consistent performers, positioning Acura for another record year," said Dick Colliver, executive vice president sales. "Bolstered by strong sedan sales, Acura heads into the New York Auto Show next week, where our all-new light truck lineup will take center stage."