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Scion is no more.

Dead. Fin. We’ve seen this coming for years, but if we’re being honest, everyone should have seen it from day one. On Scion’s first official day of sales, in 2003, it sold a car called the xA. And the xA can explain the death of Scion, more than 12 years later.

I know it sounds absurd that a 12-year-old car, produced for only two years, could be responsible for the death of an entire brand. It’s not like all of Scion’s managers were mowed down by unintentionally-accelerating xAs, however much they may or may not have deserved it. It’s what it represented.


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As 2016 Closes Scion Dies A Death Of Neglect And Empty Promises

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