According to Kelley Blue Book Marketing Research’s Brand Watch study, brand perception of Audi and Cadillac was the most improved in the past year in the Luxury segment.
Audi improved in terms of seating capacity, luxuriousness, available options and prestige brand, while Cadillac improved in terms of driving comfort, exterior styling, interior layout/design, interior roominess and cargo/trunk space.
The results were...
Read Article