BMW AG started rolling out its 3-Series near Chennai from March 29. BMW India has sold upwards of 200 of its premium 3-Series, without a marketing organisation or even dealerships in place.
"We will begin production at our Chennai plant from March 29 and this will be CKD assembly, with 10% local content. This is the 3-Series but we plan to soon introduce the 5-Series as well",-said Peter Kronschnabl, president of BMW India.
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