Ferrari posted a $72 million profit for the first quarter of this year even with falling sales, a remarkable achievement considering the current economic state of affairs. The profit margin is attributed to the aggressive performance of the 460hp retractable hardtop Ferrari California particularly in the markets of Asia. North America will receive their first California by the latter part of June and there is a two year waiting list. In total, Ferrari succeeded in selling 1,571 during the first quarter, a slump of 5 percent compared to the previous year, but still retains the position of most profitable company in the Fiat Group.
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