GM to shift Super Bowl ad savings to support model launches in 2013

trymee submitted on 6/1/2012 Auto Spies Photos Timestamp: 1:55:56 PM

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General Motors will not be showing commercials during the 2013 Super Bowl and will instead channel the funds from it to other advertisements and other marketing campaigns to support a number of vehicle launches next year. Joel Ewanick, GM global marketing

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GM to shift Super Bowl ad savings to support model launches in 2013

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