Hyundai is considering a small sports car. European MD Allan Rushforth told Autocar that discussions about a sports car have taken place and that there is an appetite for one.
If the car makes production, it will not be a relaunch of the Coupé. The market for such a car is difficult to sustain, according to Rushforth, who also revealed he is leaving Hyundai for a senior role at Nissan.
“Cars like these, such as the Audi TT, create a huge demand when they’re new, but then that dies off quickly,” he said. “It’s about demographics, too. The buyers of the old Coupé no longer want these cars.”
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