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BMW expects its new i8 roadster to dominate the sales mix in the i8 plug-in hybrid family when it goes on sale in the spring.

BMW unveiled the 2019 i8 roadster Wednesday at the Los Angeles Auto Show. The open-top two-seater will join a freshened version of the i8 coupe also going on sale in the spring.

"The higher percentage [of sales] will be in the roadster, definitely," said Robert Irlinger, head of BMW i. "If you're playing in that segment with the very expensive cars, it's always [that] you have to have the newest one."

Irlinger wouldn't reveal how BMW expects the mix to break down, but it is counting on the new roadster and face-lifted coupe to lift overall i8 sales significantly. In the U.S., i8 sales are down 72 percent through the first 10 months of 2017, with just 364 sold. BMW sold 2,265 i8s in the U.S. in 2015, the first full year the car was available.



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