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Genesis has announced that it will unveil an all-new concept vehicle at the New York Auto Show next month – and is already making some bold statements about it.

Company boss Manfred Fitzgerald broke the news to CNET, stating that the concept could alter people’s perception of the carmaker.

“We’ll show something at the New York show. If you happen to be in town, you should not miss this one,” Fitzgerald said.



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#NYIAS: Genesis Promises A Copernican Shift In Brand Perception

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