Nissan North America Inc today reported August 2008 sales of 108,493 units versus 95,527 units a year ago, an increase of 13.6 percent. Sales of Nissan Division vehicles increased 14.2 percent, while sales of Infiniti Division vehicles increased by 8.0 percent.
NISSAN HIGHLIGHTS
-- Nissan vehicles saw sales of 97,417 units in August compared with August 2007's 85,275 units sold, a 14.2 percent increase.
-- The Xterra SUV and Frontier midsize pickup led a strong month for truck sales, with increases of 76.9 percent and 55.5 percent, respectively, over year-ago levels.
-- With the introduction of the seventh-generation Maxima, sales for the model were strong, reaching 5,484 units, exceeding prior year by 15.5 percent.
-- The all-new Nissan GT-R enjoyed a strong launch with sales of 484 units in August.
-- Sales of Nissan cars combined for 49,394 units, an increase of 0.6 percent from the prior year, while truck sales increased 32.7 percent to 48,023 units.
INFINITI HIGHLIGHTS
-- Infiniti sales for August grew to 11,076 units from 10,252 units, an increase of 8.0 percent.
-- Sales of the EX totaled 1,645 units, the strongest posting for the new nameplate since its launch in December 2007.
-- Sales of the FX sport crossover reached 1,581 units, an increase of 27.3 percent compared with August 2007.
NNA INFORMATION
-- Combined sales for Nissan and Infiniti of 108,493 units, compared with last August's sales of 95,527 units, marking an increase of 13.6 percent.
-- To ensure consistency in our global sales reporting, Nissan North America calculates monthly variances on a straight-percentage basis, unadjusted for the number of selling days in the month. This August had 27 selling days, as did August 2007.