In quick-developing news, it's been made readily apparent that Fiat Chrysler Automobiles (FCA) and PSA Groupe are merging. This doesn't come as a radical surprise given FCA's latest struggles and claims that FCA has been seeking an merger or acquisition since the days when Sergio Marchionne was alive.
This is somewhat exciting and frightening all at once.
My biggest concern are FCA's U.S.-based workers and how this deal could potentially impact them. Of course this all depends on the integration and all-new strategy for FCA/PSA moving forward.
Could this mean a simplification of FCA's brands and product portfolio? Could Peugeot make a return to the States via Chrysler, Dodge, Jeep and RAM dealers?
We'll keep you abreast of the latest updates as they come in. But, until then, I was just wondering, Spies: Who do YOU think is the WINNER and LOSER of this merger?
Fiat Chrysler Automobiles came close to tying up with automaker Renault this year, but it appears another French automaker, PSA Groupe, will be FCA's merger partner instead. PSA is best known in the United States as the manufacturer of Peugeot automobiles.
The Wall Street Journal, citing sources, said the companies are moving forward with a merger, in a deal that would create the world's fourth largest automaker.
Reports that the companies were in talks began Tuesday, and both on Wednesday confirmed the discussions...
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