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I guess it just had to happen sooner or later.

Lexus has been taking a beating in the US market posting several consecutive sales declines of over 30% in a row. 

Those Lexus advocates who clung to reliability and sales as the mainstay of their favorite marque might need to rethink their stance though. The month of March is starting to take its toll of the luxury brand, and may be signaling tougher time for the highly regarded brand.

First JD Power indicated that Lexus slipped to 3rd on the latest Vehicle Dependability Survey scores, in itself a blow but not a big one. However with the March sales results in, it appears that Lexus is no longer the number one selling brand in the US either.

Yes, hard to believe but true:

Lexus year to date sales  are a mere 42,069 units down 35.9%
BMW  year to date sales are now 42,731 units down 26.8%

Are we witnessing a change of epic proportions?  Has Lexus lost its Grip on the US Market?

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The Ides Of March Shine On Lexus -  BMW Becomes The Number One Selling US Luxury Brand

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