SHARE THIS ARTICLE

I think it's safe to say that Ford's luxury division, Lincoln, is living through a renaissance.

 

We're seeing the L brand come back from, essentially, the dead. Thanks to the MKC, all-new Continental and the all-new Navigator, the legendary American marque is getting some more action. 

This is good. Things were looking pretty grim for a while there.

Helping shepherd this change is the company's pitchman, Hollywood A-lister Matthew McConaughey. Over the past year or so, McConaughey's advertisements from Lincoln have been widely noticed. That's because the ads are peculiar, at best. The actor has a peculiar tone and, frankly, the spots don't always make sense. 

What do you make of this latest one featuring the all-new Navigator?


Sometimes, everything just clicks into place. The all-new Navigator was designed to improve the quality of your time on the road. Enjoy more intuitive technology, best-in-class* second- and third-row legroom, and abundant cargo space** – just a few of the ways our largest premium sport utility vehicle will help make every ride feel a little more effortless. *Class is Large Premium Utilities based on Lincoln Segmentation **Cargo and load capacity limited by weight and weight distribution.




VIDEO: Matthew McConaughey Is At It Again In A Pitch For Lincoln — Does It Have ANY Effect On You?

About the Author

Agent00R

User Comments

carloslassiter
Agent00R
MDarringer
jameswisrik
MDarringer
vdiv
MDarringer
Agent00R
jameswisrik
qwertyfla1
Agent00R
llaroo
Agent00R
llaroo
jeffgall
Hawk
Agent00R
mini22
MDarringer
jeffgall
templar19d
MDarringer
randy3023
MDarringer

Add your Comments

Images hosted in your AgentSpace can now be posted in the comments section using the following syntax (case matters): [img]IMAGE URL[/img]
Example: [img]http://agent001.myautospies.com/images/sample.jpg[/img]