Volkswagen Reveals Another Massive Assault Plan For US Market – But Will They Succeeded This Time?

Ambitious Volkswagen is preparing a massive assault on the U.S. market—the company wants to grow sales from something like 220,000 units annually to 800,000 by 2018. At the Los Angeles auto show, we spoke with U.S. CEO Stefan Jacoby and a few other insiders.

The cornerstone of Volkswagen’s U.S. strategy is the new Chattanooga, Tennessee, plant, which will build VW’s Camry-fighter, a.k.a. NMS (New Mid-Size Sedan). It will make its debut at the 2011 Detroit auto show. While this large sedan of over 192 inches is yet unnamed, Jacoby confirmed the smaller, Mexico-built NCS (New Compact sedan) will be called Jetta. Slated for a U.S. debut in June 2010, it will be exported to Europe in late 2010, where it might receive a different name. VW will continue to offer a GLI, based on the new Jetta.

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