New VW Chief To Create PAG-like Group for Luxury Marques

The latest news in the regime change at Volkswagen is that incoming group chief Prof. Martin Winterkorn is planning some big changes in management structure across the entire corporate spectrum.

Although several don't operate in the US market, Volkswagen AG has grown to GM-like proportions in the number of marques under its umbrella. However, rather unlike GM and other auto-making conglomerates, Volkswagen group members don't cooperate as much in the development of new products. (The Volkswagen and Audi brands, for instance, will often develop separate vehicles with different engines, sometimes even competing against each other, but which could be combined into one project.) As Audi chief, Winterkorn can't have been happy to see Volkswagen stealing any of its market share.



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chewy - 11/14/2006 8:51:26 PM

-2 Boost

I guess it is official now. Not that big of a change really.