Chrysler Group Offers $500 Million in Dealer Incentives

The Chrysler group is offering half a billion dollars to U.S. dealers in an effort to clear 2006 inventory, a person familiar with the situation said today.

The Chrysler group is giving dealers up to $7,000 per vehicle in "dealer cash" for certain 2006 models, the person said. Dealers can either pass the money on to buyers or pocket it as profit.

The program, offered alongside a new round of rebates on 2007 models, should help ease tensions between Chrysler and its dealers, many of whom have complained about being pressured to order cars they cannot sell.

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99gs400 - 12/6/2006 11:40:50 AM

+1 Boost

So i can buy a brand new Viper for the price of a Camry LMAO ? Dealer cash sells car to certain extend ,
most consumer these day knows better !!!

courtstone - 12/6/2006 12:22:28 PM

+1 Boost

But why would they give the option to the dealership to pocket the money or to pass it on the to customer? Just give the customer the savings...

EL34 - 12/6/2006 12:45:27 PM

+1 Boost

Folks, this is called a year end clearance sale and yes, they're having them at Lexus and BMW because they have the 2007's coming.

bubbahotep - 12/6/2006 4:32:59 PM

+1 Boost

you are correct, but Chrysler can't move their vehicles and the same thing will happen next year....

S4cabriofoxone - 12/6/2006 11:54:16 PM

+1 Boost

And Mercedes, on the E and C-Class.

chewy - 12/7/2006 2:02:45 AM

+1 Boost

Just about all mainstream brands have sales events to get rid of old models. But most don't spend 7,000 to sell them.