Solstice Wins Roadster Duel in 2006

The Pontiac Solstice won the roadster duel in the U.S. for 2006, but Mazda North American Operations’ top executive is unfazed by the MX-5 Miata’s second place finish.

The Solstice ended the year with 19,710 sales in the U.S.; the MX-5 delivered 16,897, up 72.4%, according to Ward’s data.

For starters, the customer base for the two vehicles is totally different, O’Sullivan says in an interview here.

Additionally, “we could have sold a bunch more MX-5 Miatas if we wanted to,” he says, but capacity was an issue. And MNAO had no interest in offering incentives for volume sales of the iconic roadster.


Read Article

EL34 - 2/2/2007 2:39:38 PM

-5 Boost

Ford owns Mazda.

lol..

EL34i - 2/2/2007 5:36:57 PM

+4 Boost

Some poor respectful business has YOU as an employee.

sigh..

louisvuittondon - 2/2/2007 10:02:21 PM

+3 Boost

It just shows americans value style over substance, even after most reviews has the mx5 beating the soltice.sky combo.

cynic - 2/3/2007 5:16:23 PM

+1 Boost

Exactly, in fact, from what I've heard, living with the solstice is very difficult compared to the Miata.

tecnopolis - 2/3/2007 8:45:58 AM

+2 Boost

You can't loose going with either car really. Just shows what a good job GM can do when it leverges its design taem effectively. The Saturn Sky and recently introduced opel GT are just going to make a sweet business case for GM. Can't wait to see the Saab version~!

Agent63 - 2/5/2007 7:02:16 AM

+1 Boost

The Saturn Sky IMO is more beautiful than the Solstice. The Sky has a 'vette look to it's front end from an angle. It flows better than the Pontiac.