Mitsubishi Sales Surge Continues With February Increase Of 22 Percent

Mitsubishi Motors North America, Inc., (MMNA) today reported February sales of 9,726 units, up 22% from last February's total of 7,976.

Mitsubishi's calendar year sales have increased 23.7% compared to the first two months of 2006. The February increase follows a January increase of more than 25%. Mitsubishi sales have increased in eight of the eleven months of the current fiscal year (FY2006).

"While we are pleased with the sales of the past two months, all of MMNA is enthusiastically looking to the future," said MMNA CEO Hiroshi Harunari. "The marketplace performance of our products provides tremendous forward momentum and in the Spring we will add the exciting all-new Lancer sedan to the mix."

The Lancer shares a platform with Mitsubishi's new fuel-efficient Outlander crossover SUV, which saw February sales of 1,956 units, up 84% from last February's volume. Other February sales highlights:

* Outlander sales were up 114% year-to-date.
* Galant sales were up 9.7% in February and 7.2% year-to-date.
* Eclipse coupe sales were up 12.8% in February and 24.1% year-to-date.
* Eclipse Spyder convertible sales were more than ten times higher this February than a year ago.
* Endeavor SUV sales were up more than 35 percent in February.

thecar - 3/1/2007 5:19:32 PM

+2 Boost

and the lancer is not even here yet ,
interesting

Lexus - 3/1/2007 8:08:49 PM

+1 Boost

Whoa! that weird I saw a red Lancer two ago weeks in Orange County California.

Lexus - 3/1/2007 8:09:43 PM

+1 Boost

I thought it already been out for sales? the new Lancer is very good looking. But it borrow it rear light shape from the Lexus IS.

S4cabriofoxone - 3/1/2007 9:33:52 PM

+1 Boost

Good. For some strange reason, I want Mitsubishi to succeed. They've been flushing money down the toilet here- and they deserve it.

In Japan, they're huge. But here, nobody noticed.

thecar - 3/2/2007 9:37:56 AM

+1 Boost

bcoz their US built vehicles have a history of problem and funky styling for US market...

Especially poorly build last gen galant and style of last gen eclipse....

cckw - 3/2/2007 11:36:45 AM

+1 Boost

@thecar: keep yourself better informed before you open you mouth. Last gen Galant was built in Japan. The current Galant just been rated the best according the bumper test released yesterday!

thecar - 3/2/2007 4:28:50 PM

+1 Boost

Hmmm you sure ? just to clear things up =)

http://www.edmunds.com/used/2002/mitsubishi/galant/100003284/specs.html

jmrA480 - 3/2/2007 6:54:45 PM

0 Boost

are you 2 really gonna fight over a POS mtisubishi?

ElSparquito - 3/5/2007 9:00:04 AM

+1 Boost

Yeah, I agree with S4 - Mitsu deserves a break. I think they're headed in the right direction with the new Outlander and Lancer. The Galant is a decent car, but its styling is just not too well received. I'm sure that'll change by the next refresh though. They just need to keep up the momentum and keep the quality levels high to recoup their losses over the previous years. Gonna be an uphill battle. Quality could be a crucial issue. To my knowledge, the only Japanese mfr to have a website supported by customers dedicated to voicing complaints or problems with their cars is, well, Mitsubishi.
http://www.mitsubishisucks.com/