The celebrations for the 60th Anniversary of Ferrari arrived in New York City on Saturday, March 31st, when almost one hundred customers drove their cars in a symbolic "relay" that took them to Washington D.C. The drive started at 9am on Saturday morning from Tavern on the Green restaurant in Central Park and arrived late in the afternoon in Washington DC, where a reception was hosted at the Italian Embassy.
During the evening The Honorable Giovanni Castellaneta, Ambassador of Italy to the United States, received a gift from Maurizio Parlato, President and CEO of Ferrari North America. This symbolic present will be auctioned off in a charity event that will take place at Ferrari's Maranello headquarters -- at the end of the anniversary celebrations in June.
The relay involved over 10,000 Ferrari owners and their cars of all ages. They acted as symbolic "bearers" of a specially commissioned relay baton adorned with 60 badges symbolizing the most extraordinary events in the Marque's 60-year history.
The relay started in Abu Dhabi and made its way across the Middle East to Asia, Australia and Africa before arriving in the Americas, where events were held in Miami, Sao Paolo, Mexico City, San Francisco, Silicon Valley, Los Angeles, Toronto and Montreal. The relay will then move to all main European countries before arriving at the Ferrari factory in Maranello, Italy on June 23rd.
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