Honda Offers to Pay for Your Gas and Help You Take Your Groceries to Your Car...Will Their "Personal Touch" Increase Sales?

Honda dealers in Los Angeles, have deployed blue-shirted crew members to pump gas for people at gas stations, help people carry their groceries to their cars, wash windshields and pass out popcorn at movie theaters. Will this new "Personal Touch" campaign actually win over potential customers?
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sewingmachine - 6/19/2007 1:21:07 AM

+2 Boost

cool

d1sinfo - 6/19/2007 7:41:04 AM

+1 Boost

Hmmm ok and?

Will_ - 6/19/2007 7:44:42 AM

+1 Boost

This is the kind of service that Lexus is renowned for. Nice touch Honda.

Htay7500 - 6/19/2007 12:56:36 PM

+1 Boost

honda is not a luxury brand you tool.

Carboy - 6/19/2007 9:22:36 AM

0 Boost

I think this will annoying after a two weeks or more.

EnnNorak - 6/19/2007 9:53:18 AM

+2 Boost

This is a typically Japanse marketing approach. As for me, just give me a big discount on the car and I'll pump my own gas.