Chrysler is launching a national corporate advertising campaign

The New Chrysler is launching a national corporate advertising campaign with the theme, “The New Chrysler: Get Ready for the Next Hundred Years.” The advertising was announced today at a press conference signifying the first day of the new Company, under the majority ownership of New York-based Cerberus Capital Management.
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Will_ - 8/6/2007 2:52:52 PM

+3 Boost

Lots of advertising/marketing news going on today. So we've discussed Japanese marketing being "cheesy" and German marketing being "super cool," where does American marketing fall on the bad adjective scale?

vdiv - 8/6/2007 3:26:43 PM

+2 Boost

Pointless?

quizz - 8/6/2007 5:56:16 PM

0 Boost

With Nardelli as Chrysler's new CEO, you can put a fork in this company. Nardelli is among the most uncreative and incompetent of CEOs. He failed at Home Depot, a relatively easy job. There is no way he can lead a turn-around at Chrysler, which requires more innovative thinking.

They're doomed.

jl3787 - 8/7/2007 11:48:56 AM

+1 Boost

I really want Chrysler to succeed.
I like the Charger, 300, and especilay the new Challenger.

But i hate the return of the old logo.
It looks cheap and it reminds me of the K-Cars.
It looks too 80's and that is a bad era for Chrysler.