Toyota Confirms 40% Of Tundra Sales Are Coming From Domestic Truck Owners

Toyota Motor Corp. has endured some scoffing over the sometimes unseemly incentives of several thousand dollars consistently laid on the hood of its all-new Tundra full-size pickup. In July, Edmunds.com estimated Tundra incentives reached a height of $4,625; Toyota execs say they are not at about $3,000.

But at a meeting last week for financial institutions and media, one Toyota executive says so many customers are upside-down, that without big cash incentives, the full-size truck segment is a “No Sale.”


Read Article

jon21 - 9/17/2007 2:52:42 PM

+4 Boost

Pretty good percentage.

Designer1 - 9/17/2007 3:16:04 PM

+5 Boost

wow only 1 post. Where are all those "analysts" that said the new Tundra will fail against the domestic breed? I guess they're grieving dearly and can't bare to come on and say something. lol

Agent009 - 9/17/2007 4:24:01 PM

+2 Boost

I was wondering too!

Now If I had posted it as "Toyota Confirms ONLY 40% Come from Domestic Buyers". Then I bet they would be coming out of the woodwork.

Hmmm Maybe I should change it?

Designer1 - 9/17/2007 8:24:54 PM

+1 Boost

Go for it 009. lol

courtstone - 9/18/2007 7:45:14 AM

+3 Boost

Now if the domestic lose any more turf to the Japanese we are in trouble...But the domestics have been making trucks for how long? And Toyota can just come over and build a better truck just like that? Man...the domestics are in trouble.

Shredmo - 9/18/2007 1:56:28 PM

-1 Boost

Chirp chirp chirp...

Wow, no one gives a crap about this topic.

...chirp chirp chirp