Audi Reports Global Sales For Year Up 8.3%

Audi Reports Global Sales For Year Up 8.3%
AUDI AG sold around 741,300 vehicles worldwide in the first nine months of the year – an increase of 8.3 percent (September: 84,700; up 1.8 percent).

Ralph Weyler, AUDI AG Board Member for Marketing and Sales, declared: "We are now closing in on worldwide unit sales of 950,000 vehicles for 2007 as a whole. Despite the changeover to the new Audi A4, we are aiming to acquire 45,000 new Audi customers by the end of this year on top of the record-breaking total for 2006, and notch up our twelfth record figure in a row."

Between January and September, the brand saw its sales rise in every major export market. In the USA, Audi stepped up its sales by 9.4 percent in the first nine months of the year, selling 68,479 vehicles (September: 8,021; up 0.2 percent). In China (including Hong Kong), Audi saw its sales figures leap by 26 percent to 76,168 vehicles (September: 9,006; up 14.3 percent).

The brand was likewise able to report higher sales in the four biggest European export markets. The UK was the largest export market for the brand with the four rings, with 82,862 vehicles sold during the first nine months, a rise of 16.7 percent (September: 16,293; up 6.9 percent). In Spain, Audi sold 45,221 vehicles, an increase of 5.1 percent (September: 4,183; up 6.8 percent).

The figure was almost as high in Italy, where sales improved by 3.3 percent to 45,122 vehicles (September: 5,232; down 7.7 percent). Audi sold 6.5 percent more vehicles in France in the first nine months than in the prior-year period (September: 3,968; up 2.1 percent).

In the home market Germany, unit sales between January and September were 1.7 percent down on last year at 186,441 vehicles (September: 18,358; down 9.9 percent). That market is about to see the changeover to the new version of the high-volume Audi A4 in late November. The market share of the premium manufacturer from Ingolstadt over the first nine months – 7.8 percent – was nevertheless up on the prior-year period (2006: 7.5 percent).

The brand continued to enjoy vigorous growth in emerging markets such as Russia, with sales up 59.1 percent to 11,608 units (September: 1,529; up 37.7 percent) and the Middle East, where sales climbed 32.9 percent to 4,626 vehicles (September: 525; up 26.2 percent).

"Our progress in India is likewise highly satisfying, considering that we only set up our own importer there at the start of the year," added Ralph Weyler. Between January and September, the unit sales of AUDI AG in India rose by 33.7 percent to 266 vehicles (September: 26; up 116.7 percent).

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GermanNutGermanNut - 10/9/2007 11:35:02 AM
+1 Boost
Mercedes-Benz better watch out. Audi is creeping up right behind them and if this growth rate continues, Audi will surely surpass Mercedes-Benz in global worldwide sales within the next 3-4 years.


NSTOPNSTOP - 10/9/2007 12:39:40 PM
0 Boost
Likely, Audi will see a more flattening of its growth for the remaining year due to roll out of new models.


LarryLarry - 10/9/2007 3:38:07 PM
0 Boost
notice how Germannut early in year said Audi would pass mercedes this year, now it is 3 or 4 years. audi and your bs promises.


IamEvilHomerIamEvilHomer - 10/9/2007 4:04:37 PM
+3 Boost
audi has never said they will do it this year

i think they have not said they will surpass MB they have said their goals for sales numbers but not in relationship to any other brands


GermanNutGermanNut - 10/9/2007 3:56:14 PM
0 Boost
Larry 2015....2015. Audi will be the most successful premium brand in the world. In terms of reliablity, sales and various other factors.

It is ringing in BMW's ears the growth rate of 9% annually.


S4cabriofoxoneS4cabriofoxone - 10/9/2007 5:11:03 PM
0 Boost
Okay, you have to stop. It's getting old. "2015" sounds pretty pathetic. I'm not sure if I even want them to be #1. To me, profits matter more than sales, because they can produce more desirable models. As if they're not profitable enough already- Porsche will surely help.


M53RM53R - 10/10/2007 6:58:33 AM
+1 Boost
You sound as if both BMW and mercedes will just play dead by that time and let Audi roam freely...


S4cabriofoxoneS4cabriofoxone - 10/9/2007 5:11:29 PM
0 Boost
Wow. This is an interesting year. It marks the time where Audi China has surpassed Audi of America.


S4cabriofoxoneS4cabriofoxone - 10/9/2007 5:11:58 PM
0 Boost
Oh and, BTW, look at Germany! Their sales are down, but their market share is up- this means that the market is way smaller this year.


RupertRupert - 10/9/2007 7:04:55 PM
+2 Boost
The UK is the largest export market (in the world!)...Audi does take care of its British customers...it listens to their wants and needs...hence the A3 is very popular with a certain crowd and the A8 is used by many limo companies.


M53RM53R - 10/10/2007 7:01:22 AM
+1 Boost
"and the Middle East, where sales climbed 32.9 percent to 4,626 vehicles (September: 525; up 26.2 percent)."

All the extra vehicles sold are Q7s. Thats probably 90% of their sales here! An A4, A4, A6 are a very rare sight here. The A8 sells more than all three of them.



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