Video: Triumph brand to make a come back

At a recently held press conference BMW CEO, Norbert Reithofer hinted that BMW may introduce another brand to automotive market. Now the folks over at AutoExpress are saying that BMW is planning on reviving the Triumph brand that disappeared in 1984.

Not many people know that BMW acquired the Triumph trademark back when it bought the Rover Group in 1994. When BMW sold Rover it decided to keep the Triumph brand. Which is probably a major hint that BMW has something up its sleeves.

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DaHarder - 10/12/2007 4:15:45 PM

+2 Boost

The world can do without this resurrection...

PASS!

EnnNorak - 10/13/2007 12:42:15 AM

+1 Boost

I'd rather see Austin Healey return.

theoptimisticpessimist - 10/12/2007 5:06:45 PM

+1 Boost

I have been curious about this nameplate since BMW sold off the Rover Group but still kept the Triumph brand.

DaHarder- the world ALWAYS needs another sports car!

lewishamiltonpimp - 10/14/2007 7:40:09 AM

+1 Boost

Are you serious? Sheesh. I wonder what a retro Dolomite Sprint will look like lol. Or a Toledo.

Actually, I was a big fan of the Stag but I was pre-teen and I owned a (UK Spec) TR6.

What else did they make....GT6 - that would be fun, and the Spitfire was supposed to be popular with lesbians - it's true.

Next, BWM beings back the Riley and Wolsley brands.