Audi to spend $14 billion on new cars in 5 years

Volkswagen’s premium division Audi is aiming to increase its global sales to at least 1 million cars in 2008. The company hopes to spend about 10 billion euros ($14 billion) within the next five years on growing its model lineup.

“We want a breakthrough next year, selling at least 1 million vehicles,” Rupert Stadler told Reuters in an interview at the Tokyo Motor Show...
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autopro - 10/24/2007 5:10:13 PM

-14 Boost

That's about on fifth what toyota spends.Game Over!!!

IamEvilHomer - 10/24/2007 5:39:47 PM

+8 Boost

toyota? They compete with Audi?

EL34 - 10/24/2007 6:25:04 PM

+6 Boost

autopro, Toyota make crap.

Look at that Corolla and Matrix crap.

Look at that fishy lookin' Camry and Highlander.

Crap, all of it!

ICON - 10/24/2007 7:56:35 PM

+1 Boost

Idiot.
Aspirational buyers will WANT an Audi not another toaster from Toyota.
The world would be a very boring place if everyone drove Toyotas.

DaHarder - 10/24/2007 5:55:57 PM

-8 Boost

"Audi to spend $14 billion on new cars in 5 years"...

And 95% of said development cost will be recuperated through ever higher vehicle prices!

LOL!

autopro - 10/24/2007 6:35:39 PM

-12 Boost

I had an Audi and it broke faster than they could fix it that's why Audi sales are crap in the U.S.

IamEvilHomer - 10/24/2007 7:08:36 PM

+4 Boost

what audi did you have? I have sold several diffrent makes and the Audis have been one of the most reliable cars I have ever sold

bmwdrvr - 10/24/2007 7:54:05 PM

-2 Boost

i think he is over doing it here, but seriously comeon one of the most reliable, audis have gotten better throughout the years but they have been very unreliable in the past, just like their vw counterparts.

bmwdrvr - 10/25/2007 11:00:01 PM

0 Boost

deboost me all you want, find anything at all that states that those vw's in luxury drag are reliable they arent, i was being nice, they are awful cars, very awful. the audi guys trash vw, sayin how unreliable they are yet the same engine with a different company is going to be just as unreliable and shotty....

xj13 - 10/24/2007 9:57:11 PM

+1 Boost

go audi.

EnvyofyouRS5 - 10/24/2007 10:02:18 PM

+2 Boost

This is too comedic.

S4cabriofoxone - 10/24/2007 10:50:33 PM

-1 Boost

They obviously have a commitment... I'm very excited for the new A8. Perhaps we will see a new interior design them, or at least an ultra-high-end use of materials. I'm ready for another class-leader. An upgrade of the V8 will be necessary; obviously, they can get more out of their N/A 4.2. 370-400hp would be nice. Make the S8 500hp.

S4cabriofoxone - 10/24/2007 10:51:09 PM

0 Boost

*Theme, not "them."

autopro - 10/25/2007 11:37:33 AM

+1 Boost

Within the next ten years their market share will continue to grow,their getting ready for a major model increase in 2009 for lexus. Those germans are shaking in their boots.

AUTO_UNION - 10/25/2007 12:51:57 PM

+2 Boost

Good move!

S4cabriofoxone - 10/25/2007 10:51:36 PM

+1 Boost

Really? I could've sworn that BMW went down in Europe this year, but Audi went up. Or maybe they both went up, but Audi went up more, and only extended their lead. There's also the fact that Audi is leaving BMW for waste in China. Hmm. Yeah, they have no idea what they're doing.

bmwdrvr - 10/25/2007 11:00:47 PM

-1 Boost

do your research on the numbers in china, no one is leaving them for dead, and certainly not audi

1000rrRider - 10/25/2007 4:30:14 PM

+1 Boost

If it wouldn't be for the German/European ingenuity and technologies none of these Japanese cars would be on the road today. However German cars would definitely be on the road today because they’re not followers like the Japanese. 90% of the time German cars come out first with the latest automotive technologies. While the Japanese are busy reverse engineering and perfecting so it’s reliable like (Lexus) the Germans are already coming up with something new.