Toyota Down 0.7% While Lexus Drops 7.2% In December Both End Up for 2007

Toyota Down 0.7% While Lexus Drops 7.2% In December Both End Up for 2007
With 12 consecutive years of record-breaking sales, Toyota Motor Sales USA, Inc today reported best-ever year-end sales of 2,620,825 vehicles, up 2.7 percent over 2006.

"Great products and value drive a volatile market and put the consumer in the driver's seat," said TMS President Jim Lentz. "Toyota, Lexus and Scion deliver on both."

Toyota Division recorded best-ever year-end sales of 2,291,648 vehicles, up 2.9 percent over the prior year. Lexus retained its position as the best-selling luxury brand in America for the eighth consecutive year, selling a best-ever total of 329,177 units in 2007, up 1.8 percent over 2006. With overall sales of 130,181, the Scion line of vehicles contributed to the record sales year.

TMS reported December sales results of 224,399, a decrease of 1.7 percent from the same period last year.

Toyota Division
Toyota Division reported December sales of 189,844 units. Toyota Division passenger cars recorded December sales of 101,741 units, with best-ever year-end sales of 1,313,651 units, up 2.7 percent over last year. For the year, passenger-car sales were led by Camry, which posted annual sales of 473,108, an increase of 5.2 percent. Corolla posted year-end sales of 371,390. The Yaris subcompact reported year-end sales totaling 84,799, up 20.2 percent over 2006 sales. Prius gas-electric hybrid mid-size sedan reported sales of 14,212 units for a best-ever December and best-ever year-end sales of 181,221 units, up 68.9 percent over 2006.

Toyota Division light trucks reported December sales of 88,103 units, with best-ever year-end sales of 977,997, an increase of 3.2 percent over 2006. Light truck sales were led by the all-new Tundra with best-ever year-end sales of 196,555, up 57.4 percent over the prior year. RAV4 compact sport utility vehicle reported best-ever year-end sales of 172,752, up 13.2 percent over last year.

Scion reported December sales of 8,944 units. The Scion xB urban utility vehicle recorded December sales of 3,785 units with year-end sales totaling 45,834. The tC sports coupe reported December sales of 3,507 units with year-end sales reaching 63,852 units.

Lexus Division
Lexus reported December sales of 34,555 units, down 7.2 percent from the year-ago month. Lexus passenger cars reported December sales of 19,840 units and achieved best-ever year-end results of 200,334 units, up 9.1 percent over 2006.
Lexus passenger car sales were led by the ES 350 luxury sedan with December sales of 8,005 units and best-ever year-end sales of 82,867, an increase of 8.7 percent over 2006. The IS 250 and IS 350 luxury sport sedans recorded combined best-ever December sales of 5,651 units and combined best-ever year-end sales of 54,993 units, an increase of 0.9 percent. The LS 460/460 L and new LS 600h L luxury sedans reported combined December sales of 3,257 and year-end sales of 35,226 units, an increase of 79.6 percent over 2006.
Lexus Division light trucks reported December sales of 14,715 units and year-end sales of 128,843 units. The RX 350 and RX 400h enjoyed combined December sales of 11,835 units and year-end sales of 103,340 units, exceeding 100,000 units for the fourth consecutive year. The RX 400h luxury hybrid SUV reported sales of 17,291 units for the year.

TMS Hybrids
TMS calendar-year-to-date hybrid sales totaled 277,750 units, up 44 percent from
2006. In December, TMS posted sales of 24,269 hybrid vehicles, up 36 percent over last December. Toyota Division posted December sales of 21,972 hybrids and year-end sales of 257,765 units, up 51 percent over 2006. Lexus Division posted sales of 2,297 hybrids for the month and 19,985 units for the year.

There were 307 selling days in 2007, as compared to 306 selling days in 2006. There were 26 selling days this sales month and last December.



zairnaimzairnaim - 1/3/2008 2:23:35 PM
+1 Boost
Is it enough to beat GM?


1970toyotamarc1970toyotamarc - 1/3/2008 4:31:24 PM
+1 Boost
Its enough to beat Ford, Toyota became the number 2 mfr for the year. It was also enough to beat Chevy, as Toyota division became the number 1 brand. Pretty freakin impressive.


EL34EL34 - 1/3/2008 3:01:31 PM
+1 Boost
In the toilet for Toyota.

:-(


w209w114w209w114 - 1/3/2008 4:20:37 PM
-1 Boost
What are you talking about?


enthusiastx11enthusiastx11 - 1/3/2008 6:40:11 PM
0 Boost
doing well...but don't have to love them just because 60 year old boomers do!


delandelan - 1/3/2008 8:18:52 PM
+5 Boost
Holy Toledo. Almost half mil for the camry. Is this a record?


TTRaceRRTTRaceRR - 1/3/2008 9:11:35 PM
+3 Boost
OMG! Jim Press leaves Toyota, goes to Chrysler, and all hell breaks loose! Chrysler sales are up 1% in December which is an occomplishment for them in this Bush economy!


TTRaceRRTTRaceRR - 1/3/2008 9:13:45 PM
+1 Boost
Guess the red bow on the Lexus Christmas gift commercials didn't work as well this December.


ICONICON - 1/3/2008 10:51:05 PM
+2 Boost
When you break the numbers for Lexus down it is interesting that the ES series (which to me is more of a Buick competitior than a BMW/MB/Audi one- definitely for the 60+ age group) accounts for almost 41% of the total passenger car sales for Lexus.

And the ES/Avalon will never be a hit in the European market...that is why you won't see Lexus achieve the numbers there that the other Luxury makers get. Ain't going to happen.






ICONICON - 1/4/2008 1:21:40 PM
+1 Boost
Xero-you missed my point. Lexus will not repeat the sales numbers they have in the US in other markets with the ES.
If your thought is that they will do it in Europe, etc with the GS/LS - I find that very doubtful because of the price points of those vehicles and the competitive offerings of other mftrs.

The ES points out why the demographic for Lexus skews so much to older people in the US(or women with the RX -which together with the ES account for almost 57% of total Lexus sales in the US with those two vehicles)

I am always hearing from Lexus fans that they will duplicate their success they have in the US in other markets- with their dependence on the ES and an SUV I seriously doubt that is going to happen- IMO


c36amgc36amg - 1/4/2008 5:29:31 AM
+2 Boost
great job lexus.


JUGNUJUGNU - 1/4/2008 5:36:30 AM
-2 Boost
C CLass, A4 are as sporty as ES. so who r calling a buick competitor?

The more sportier cars than these three are 3 series, IS and G.

JUGNU


ThierryHenry14ThierryHenry14 - 1/4/2008 10:08:04 AM
+1 Boost
"C CLass, A4 are as sporty as ES. so who r calling a buick competitor?"

Thats just an insult to the C-klasse and A4. The ES is no where near as sporty, perhaps the IS, but not the ES. As for GS, thats a different class bro. sorry to bring you the news. But the ES is not meant to be a sporty car either, as Lexus doesn't even remotely attempt for it to become a sporty vehicle, and if you think so, I believe you are sadly mistaken.


w209w114w209w114 - 1/4/2008 8:38:31 AM
+1 Boost
"C CLass, A4 are as sporty as ES. so who r calling a buick competitor?"

Youve got to be kidding... The ES just in looks alone is a bloated cow, PLUS is handles not much better than a Camry. The ES still hasnt grown on me, it seems to be the only recent Lexus that has gone totally wrong.

Perfect for 60+ buyers though, which is fine because its the vast majority of their consumer base (as per article posted here 2 months ago)


JUGNUJUGNU - 1/4/2008 12:06:14 PM
-1 Boost
A4, C Class and ES are similar category cars as they are more towards luxury and smooth driving/cruising.

More sporty cars than these three are 3 series, IS and G35.

"Thats just an insult to the C-klasse and A4"

HAHAHA insult. Blind fanboy they r no Ferraris or Rolls. Relax

JUGNU


ThierryHenry14ThierryHenry14 - 1/4/2008 1:02:14 PM
+1 Boost
I'm not saying that the ES is a bad vehicle. You are the one who should really relax. I'm just saying that the IS, A4, 3er, C-Klasse are structured/engineered/marketed for sporty before luxury, not that they are not one more than another. The ES is engineered and marketed for luxury more than sporty.

Its so typical for immature people to go into a Toyota/Lexus posting and start talking german cars and vice versa. Grow up people.


S4cabriofoxoneS4cabriofoxone - 1/4/2008 10:43:22 PM
+1 Boost
THE A4, C-CLASS AND IS ARE SPORTY SEDANS. THEY ALL OFFER EXCEPTIONAL HANDLING AND ENGINE PERFORMANCE.

The ES is for people who don't WANT to drive, but they HAVE to.


XYZZXYZZ - 1/6/2008 1:42:35 AM
0 Boost

interesting that so many fanbois make "sporty" the end-all and be-all of LUXURY cars.

"The LS 460/460 L and new LS 600h L luxury sedans reported combined December sales of 3,257 and year-end sales of 35,226 units, an increase of 79.6 percent over 2006."

THIS is what defines lexus AND the vast majority of luxury cars. while the ES and RX account for large shares of total lexus sales, neither had as dramatic an INCREASE in acceptance as the LS.

i 'spose now there will be a whole lot of claims about how the LS handles like a marshmallow compared to the S and 7.

WTF CARES, when the comparative sales figures show which is receiving the MOST ACCEPTANCE among the actual BUYERS of top line luxury cars!





XYZZXYZZ - 1/6/2008 1:50:21 AM
0 Boost
while i haven't seen the latest figures, from the last ones i've seen i believe more LSs are sold in the u.s. than Ss and 7s TOGETHER.




XYZZXYZZ - 1/8/2008 2:35:51 AM
+1 Boost
"...an increase of 79.6 percent over 2006."


there's NO ARGUING with success like this! regardless of what trivial points the fanbois can manage to dig up.
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