Chevy Malibu Buyers Trading Up, But Not Hurting Accord or Camry

The critical acclaim was nice, but now the made-over Chevrolet Malibu appears to be raking in something General Motors Corp. covets even more: cash.

Car buyers are paying $5,000 more on average for a new Malibu compared to the old models, according to J.D. Power and Associates. And six months after the vehicle's much-hyped launch, the higher prices are holding up despite a rough economy and some tough competition.

It's a singular feat for a new vehicle launch, especially by a domestic automaker with a history of lackluster entries in the midsize sedan segment.

"This is very significant and it's a major plus for GM," said Tom Libby, an analyst with J.D. Power's Power Information Network. "It's rare that you see that much of a jump."

0to60 - 3/31/2008 11:14:54 AM

+5 Boost

awesome! Good luck GM!

lexusrox123 - 3/31/2008 12:22:21 PM

+11 Boost

its about time...

btw, whats up with the picture? thats the previous (ugly) generation

lexusrox123 - 3/31/2008 12:22:25 PM

+6 Boost

its about time...

btw, whats up with the picture? thats the previous (ugly) generation

S4cabriofoxone - 3/31/2008 12:23:30 PM

+2 Boost

Nice! They deserve it!

Targa - 3/31/2008 12:46:16 PM

+3 Boost

Good for them!

Htay7500 - 3/31/2008 2:22:00 PM

+2 Boost

yea why pic of the old one?

Whelan - 3/31/2008 2:42:29 PM

+1 Boost

Glad to see the Malibu doing so well. The redesigned Cobalt should be a nice looking car as well. Not to mention it will blow the doors off the Civic Si and GTI with a 260hp turbo 4. And cost less $$$. I cannot wait to see the sales figures for the G8 once it's been out for a little while. Should do excellent in its market.

lexusrox123 - 3/31/2008 7:31:52 PM

+1 Boost

yuck i just cant stand the look of that old gen malibu......*puke*barf*gag*vomit*tossmycookie*retch*hurl* LOL