The Top Ten Cars Preferred by Baby Boomers

The Top Ten Cars Preferred by Baby Boomers

According to information gathered by J.D. Power’s vast network of statisticians, the aging Baby Boomer demographic (ages 44 through 63-years-old) is still a key one for U.S. car sales. The Boomers have purchased 44.2 percent of all vehicles sold in the country during the first seven months of 2008.

While this much discussed demographic has had a huge impact on the whole industry this year, there are still certain models that Boomers seem to be almost inexplicably drawn to. A generally high level of purchasing power, combined with a desire for cars that exude both power and luxury, does a lot to color the choices that these buyers make.
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HSCenterconsoleHSCenterconsole - 10/22/2008 10:27:16 AM
+8 Boost
Here is my personal take on this list:

Audi R8: Looks absolutely fantastic. Just seeing one on the road approaching you with the LED's is proof why there is such a big waiting list. However, for my money I would opt for a 911 4S since it is less flashy but offers similiar performance.

Saturn Sky: Decent looking little roadster. I prefer it over the Mazada MX-5 Miata (also on the list). However, I would never buy one of these.

Mercedes SL-Class: The SL, over the last several decades, is an absolute classic in any form (especially the original 300SL). The SL600, SL63 & SL65's are beasts and the SL550 is the perfect open top cruiser for wives going to the club for lunch.

Porsche Boxster: A great mid-engined sports car. Would never be on my list to buy since I would always feel like I just couldn't afford the real deal 911.

Audi A8/S8: The D2 S8 in Ronin was such a great looking car. And it could "push." The current generation A8 really doesn't do anything for me. Better off spending some more and buying the S550 4MATIC (ie the benchmark in this class).

Corvette: A great performance value and an American classic.

Mazda MX-5: I know it has been praised for being a great little roadster that handles incredibly. However, it is still a huge chick car in my opinion. No thanks.

Volvo C70: Without question, the best looking Volvo. However, it is still a Volvo and I would never consider buying this. I would rather spend a couple of extra grand and pick up a 328i convertible that will actually be fun to drive.

Lexus SC: I can't believe people are still buying this car (or that they ever bought it to begin with). It looks like a bloated boat and is the definition of a boulevard cruiser that is anything BUT fun to drive.

Chrysler Crossfire: Was never a fan. When I was in college, my mother had an SLK320. Was a nice little car, but the steering (with its archaic recirculating ball) was simply not that communicative. The Crossfire is just an old, rebadged Merc.


Agent63Agent63 - 10/22/2008 12:03:24 PM
+2 Boost
The Cayman S is the lowest Porsche model I'll ever go. After I got use to seeing the Cayman around more I found it to be less unattractive. :)


HSCenterconsoleHSCenterconsole - 10/22/2008 12:36:05 PM
+4 Boost
Agent63, I have always been a fan of the Cayman's styling. Unfortunately, at 6'2" I have a hard time fitting in it.

But I think you are right on with the Cayman S being as low as you could go.


LACMANLACMAN - 10/22/2008 3:14:10 PM
+3 Boost
^^^You sound like a buddy of mine (6'3"). He didnt do to well with room either. To bad I, myself, wasnt in the market. I had no problem with the fitting in part, Im 5'8". lol (Dont laugh!)


ubercoolubercool - 10/22/2008 11:00:36 AM
+2 Boost
Some crap cars on this list!!!


Sarcastic1Sarcastic1 - 10/22/2008 11:49:23 AM
+2 Boost
I agree with both of you. There are a lot of better alternatives which I know, and expect, baby boomers to prefer.

The fact that the Sky and MX-5 are on the same list as a Corvette, A8/S8, and R8 is an atrocity. Period.

Another model that I'm shocked was left off is the 911. My father, and a group of about a dozen of his friends, all have different models. It's actually funny to hear them talk because it gets as heated as conversations between my college friends and I. It really never ends....


LJ745LJ745 - 10/22/2008 12:18:53 PM
+4 Boost
You have to read the article closely as the title is misleading as usual. It says that of the of people who buy these 10 cars, more fall into the baby-boomer category (44-63 years old) than for other cars. So, a larger proportion of Audi R8's (of all the R8's sold) go to baby-boomers than compared to say the BMW M6. In other words, if you see one of these 10 cars on the road, it is likely to be driven by someone in the 44-63 year old age range. Kind of stupid considering a majority of the population falls into that category.


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