BMW 7 Series spotted at the Spartanburg Plant

comment wins.

Looks too much of a copy kat Lexus LS

Looks very nice!

I've said it once and I'll say it again, the new 7 series design is a wonderful evolution of an already successful design. This is really going to shake up this segment.

It is a very nice design. The grills are still too darn big though. Otherwise I like it a lot.
T

Sorry new 7 Series is boring...S Class wins this segment on looks

Although I do like the new 7 a lot I still have to agree with you. For my money its an S550 AMG.
T

me too. the 7 series doesn't look classy enough.

Almost long enough to have 3rd row seating

you're so smart.
thank you for revealing that this is just a 1-series.

amazin's opposite number ?

You guys are not even giving the car a chance. you all said that about the previous seven series now everyone and their grandmother has a 02-08 7 series...then the same goes for the 5 series and that car is still their best seller next to the 3 series. Give the car a chance it will grow on you ....The only thing Mercedes did was downgrade the Maybach design to fit the current sclass I mean so what its hot but not unique in its own way because it has the Maybach design. Each 7 series bmw has made so far has been different each time the new model came out. I will tell you one thing I think the interior on the new 7 series should get every award possible because the inside was actually done right this time. looks way better than the S-class interior. the only thing sclass has is the exterior design and thats it and the reason why it MAY be selling like hot cakes is because people like the Maybach's but they can get the look of a maybach at a cheaper price....I dont know about reliability but it looks good

AMAZINGBUMMER

I am deeply sadden by your multiple postings and I can not fathom that anybody could keep posting such blatantly ignorant comments.
I can see only a few possibilities to such postings;
1- you are between the age of 12 and 16 years old and you know absolutely nothing about cars.
2- you are playing the devil advocate and purposely post the most radical comments you can come up with in order to create flame wars and outrage.
3- you really believe in BMW superiority and in this case I am really sorry for you, because such ignorance and arrogance are beyond any comprehension.
4- you might suffer from some brain damage or genetic disorder and therefore I am, and we all will be sorry for you and forgive your constantly ridiculous comments.

I wish you well, I apologize if you had to refer to the dictionary while reading my comment, as I noticed quite often that grammar and vocabulary were not your forte.

I do respect BMW as a brand and as a product, they do seem to have lost their edge and it is clear that "accounting" and "marketing" have a lot to say in how the product is being built.
Life is about making the right compromises, and if you are knowledgeable, educated and with the means, which vehicle is going to fit those compromises is for each their own. But to pompously push your favorite brand like you do is a little to much for this site sometimes.

If it is a game to you, there is something disturbing to how you envision your social interaction with other through the internet.
Maybe therapy is something you might consider.

If you have half of an understanding of what you are doing when you post a comment and read the answers to it, you should have had your laugh a long time ago and give it a rest.

So no matter who you are, and what are your purposes, please get a life, get a grip, get a BMW, get a hobby, put please for the sake of this website, even if you are an agent in disguise, STOP, before all the real cars enthusiasts and connoisseur leave for good.

Be well.

The front and side profiles are hilarious, how could they design something so fugly!!!

nice evolution of the design...you still know it's a 7, but it looks fresh.

and, from initial review, it sounds like the car handles far better than anything in the segment. not to mention the powerplant...bmw's twin turbos are AMAZING engines.

can't wait to drive it!

Very ugly rear-end...