LA AUTO SHOW: The All New RX, The Bread And Butter Crossover/SUV Makes Its Grand Entrance

LA AUTO SHOW: The All New RX, The Bread And Butter Crossover/SUV Makes Its Grand Entrance
Lexus unveiled the all-new, next generation RX 350 and RX 450h hybrid at a press conference today at the Los Angeles Auto Show. The vehicle that pioneered the car-based luxury utility vehicle segment when it launched in 1998, is completely redesigned and will continue to set new benchmarks in areas that have made it the best-selling luxury utility vehicle: innovation, styling, performance, utility and comfort.

At the heart of the new RX models are two improved powertrains. Entering its second generation, the RX 450h will feature an enhanced Lexus Hybrid Drive system with a 3.5-liter V6 gas engine that runs on a highly efficient Atkinson cycle. Combined with a new, more efficient inverter, the total system output will be 295 horsepower, 27 more horsepower than the current generation RX hybrid.

Another step in the Lexus Hybrid Drive's evolution is the addition of two new systems that improve its efficiency. The first is an exhaust-heat recovery system that reduces engine warm-up time allowing it to stop earlier, more often, and for longer periods. The result is an improvement in both fuel economy and emissions. The second is a cooled exhaust-gas recirculation system that reduces engine pumping losses, which also helps to improve economy.

The RX 450h features a front-wheel hybrid drive or an electronically driven, part-time all-wheel-drive (AWD) hybrid drive system, which supplies the rear wheels with the optimal amount of torque as conditions demand. Unlike mechanical AWD systems that reduce fuel efficiency via added weight and friction, the RX 450h's rear-mounted electric motor-generator allows all four wheels to perform regenerative braking, charging the hybrid battery more effectively.

The third generation RX 350 will be powered by an improved 275-horsepower, 3.5-liter V6 engine mated to an electrically controlled, sequential-shift six-speed transaxle. The all-wheel-drive version will feature an Active Torque Control AWD system that optimizes torque depending on driving conditions, resulting in improved efficiency and performance.

Both RX models feature a new, uniquely designed double-wishbone rear suspension that helps provide exceptional agility and control. Its distinctive design also allows for nearly five percent more cargo volume and easier loading. To complement the new rear suspension and provide excellent dexterity and ride comfort, the front McPherson strut geometry was optimized.

The all-new RX models possess a number of Lexus-first technologies that enhance the ownership experience. An available Hard Disk Drive (HDD) navigation system has an all-new "Remote Touch" controller that is both intuitive and ergonomic. Positioned on the center console, Remote Touch is as natural to the driver's hand as a computer mouse. It can also be customized to the desired level of haptic feedback. While RX will feature voice recognition as standard, the new navigation system will also include a new casual language voice-recognition system that acknowledges conversational commands. Standard XM® satellite-radio capability (requires subscription) is joined by XM NavTraffic and new NavWeather features.

The spacious five-passenger interior includes a new, thoughtfully constructed "dual-zone cockpit" design. This intuitive layout helps the driver navigate the advanced interior of the new RX, which features two distinct yet integrated zones: a "display zone" and an "operation zone."

The "display zone" assists the driver via an eight-inch, navigation display that is set back in the dash for improved visibility. A white Organic LED multi-informational display ensures exceptional readability from a wide angle. An optional Heads-up Display reduces the need for excessive eye movement, and the use of high-intensity LEDs make the display bright enough to be read in direct sunlight.
The "operation zone" provides access and control to a large range of information through the available "Remote Touch" navigation controller and the steering-wheel-mounted multi-information switch.

The exterior of the all-new RX has a strong stance and powerful new body design with the goal of enhancing comfort and maneuverability. The inverted-trapezoid design in the front and the horizontally integrated rear are incorporated together via a pronounced shoulder along the RX's profile. Stylish molding around the side windows and at the base of the doors provides low-profile strength. Standard 18-inch aluminum-alloy wheels complement the exterior with a strong, sporty look, with optional 19-inch aluminum-alloy wheels providing another styling cue. While it has increased in nearly every dimension, overall aerodynamic advancement was aided by a specially designed undertray, resulting in a segment-topping 0.32 coefficient of drag (Cd).

The RX 450h hybrid will have its own unique styling features, including an exclusive grille, hybrid badging including blue-trimmed Lexus logos, unique front bumper, a special 19-inch optional wheel design, blue-tinted headlamps and taillamps, and optional LED headlamps.

The new RX is available with a selection of luxury and sport option packages, which include features like Lexus' exclusive Mark Levinson® Surround Sound system, a dual-screen rear-seat entertainment system, dynamic radar cruise control, and a Sports Package featuring a sport-tuned suspension.

The all-new RX will offer a wide-angle side view monitor. With a camera located under the passenger side-view mirror, the driver can check hard-to-view areas on the passenger side of the vehicle by simply selecting a button on the navigation screen or the steering wheel and view the camera image on the navigation screen.

True to its heritage, the RX's active and passive safety systems continue to be among the vehicle's most impressive features. Lexus' available Vehicle Dynamics Integrated Management (VDIM) seamlessly integrates individual systems like Vehicle Stability Control (VSC), Anti-lock Braking System (ABS), Hill Assist Control (HAC) and Traction Control (TRAC). It operates in a smooth proactive way via throttle, steering and braking to help prevent skids while cornering before the vehicle reaches its operating limits on slippery roads or other challenging conditions.

The available Pre-Collision System (PCS) relies on millimeter-wave radar technology to recognize a possible frontal collision and primes the brake assist and retracts the driver's and front passenger's seat-belt in anticipation of the crash. An intelligent Adaptive Front-lighting System (AFS) is available with HID low- and high-beam headlamps on both models, while the RX 450h also offers the AFS with LED low-beam and Halogen high-beam headlamps. Both anticipate the vehicle's location based on vehicle speed and steering angle, swiveling the front headlamps into the turn. An optional new automatic high-beam system detects light from oncoming vehicles, preceding vehicles or ambient sources and automatically switches from high to low beams.

Passive safety features include a class-leading 10 standard airbags on the new RX, including dual-stage driver and front-passenger airbags (including the Lexus exclusive twin-chamber front-passenger airbag), driver and front-passenger knee airbags, front and rear seat-mounted side airbags, and side-curtain airbags. It is also equipped with Lexus' front-seat active headrests, designed to help reduce a possible whiplash injury when in certain lower speed collisions from the rear.

The all-new 2010 RX 350 will go on sale next February, while the 2010 RX 450h will reach dealerships nationwide in the spring.


2010 RX 350 and RX 450h PRELIMINARY SPECIFICATIONS

 

2010 RX 350 and RX 450h PRELIMINARY SPECIFICATIONS

 

 

2010 RX 350

2009 RX 350

2010 RX 450h

2008 RX 400h

Total Horsepower

275 hp

270 hp

295 hp

268 hp

Engine

3.5-liter V6

3.5-liter V6

3.5-liter V6

3.3-liter V6

Transmission

6-speed automatic with sequential shift

5-speed automatic

Electronically Controlled Continuously Variable Transmission (ECVT)

Electronically Controlled Continuously Variable Transmission (ECVT)

Towing Capacity*

3,500 lbs.

3,500 lbs.

3,500 lbs.

3,500 lbs.

Width
(inches)

74.2

72.6

74.2

72.6

Height

(inches)

66.5

66.1

66.5

66.1

Overall Length

(inches)

187.8

186.2

187.8

187.2

Wheelbase

(inches)

107.9

106.9

107.9

106.9

Drive Wheels

FWD or AWD

FWD or AWD

FWD or AWD

FWD or AWD

Wheels

18x7.5

w/235/60R18

or

19x7.5

w/235/55R19

(optional)

17x6.5 w/225/65SR17

or

18x7.0 w/235/55VR18

(optional)

18x7.5

w/235/60R18

or

19x7.5

w/235/55R19

(optional)

17x6.5 w/225/65SR17

or

18x7.0 w/235/55VR18

(optional)

Emissions

Rating

ULEV II

ULEV II

SULEV

SULEV

* With optional Towing Package


LA Auto Show Photo Gallery

this year's gallery is sponsored by Lexus



answeranswer - 11/20/2008 12:04:59 PM
-13 Boost
Good job. Interior is unique, I just wish the exterior was a little less evolutionary in design.


hao420hao420 - 11/20/2008 5:37:59 PM
-5 Boost
Every thing is find,except the Corolla head-lamp....


HSCenterconsoleHSCenterconsole - 11/20/2008 12:13:48 PM
+1 Boost
I have always thought the RX was an oddly styled "SUV," and this latest version continues this tradition. I think the styling is strange, from the Toyota Camry headlights to the c and d-pillars which remind me of the Mazda CX-9. Plus the rear, especially with the tailights, kind of reminds me of the five door WRX.

Will this model continue to be a strong seller? I think so. There are plenty of soccer moms and professional women who want a higher driving position than a traditional sedan/wagon and who want a little added prestige over the RX's Highlander twin.


HSCenterconsoleHSCenterconsole - 11/20/2008 12:41:40 PM
-2 Boost
And why did Toyota only put a 6AT in the new RX instead of the 8AT? By only having the 8-speed tranny in the LS and GS (and IS-F), it almost seems like a gimmick to top Mercedes instead of actually being committed to spreading new technology throughout the entire model range.

Look at Mercedes -- it has put its 7G-TRONIC transmission is nearly every car (excluding the 4MATIC E-Classes which is soon to be replaced and in the V12's).


85bmw745i85bmw745i - 11/25/2008 11:52:04 AM
+2 Boost
I think it would be pretty hard to sit an 8 spd in a front wheel drive layout. If it were rear wheel drive then I am more than sure it would work.


randy33randy33 - 11/20/2008 12:14:18 PM
+8 Boost
WOW. they managed to make it uglier. Yikes.


theoptimisticpessimisttheoptimisticpessimist - 11/20/2008 12:30:10 PM
-3 Boost
It has an I drive!


DaHarderDaHarder - 11/20/2008 12:39:59 PM
+11 Boost
This is easily the single most uneventful automotive unveiling seen in years...

The exterior represents little more than the existing design with the new 'corporate look' front end grafted on... to very awkward effect.

The interior, though interesting in its asymetry, simply comes across as gimmickry, and lacks the elegance of a vehcile aspiring to a luxury mantel.

Even the drivetrain shows very little progress, with minor gains in power/efficiency.

Personally, as one of Lexus' current big money makers, I don't see that status continuing with this revision, as it simply shows too little forward momentum/progress.

We'll See Soon Enough...




PlanBPlanB - 11/20/2008 1:18:13 PM
-1 Boost
Not impressed, and yet it'll still have good sales. I wonder if the dempgraphic this model caters to will even notice the differences. And did they sign an agreement with Mazda over those tail lights?


theoptimisticpessimisttheoptimisticpessimist - 11/20/2008 1:26:29 PM
0 Boost
Soon to be seen in Nordstrom parking lots everywhere.


StarStar - 11/20/2008 7:10:19 PM
-2 Boost
You meant McDonald's...


_43LE_43LE - 11/21/2008 3:09:11 PM
+1 Boost
Remember Star, at you, not with you...


Peyton18Peyton18 - 11/20/2008 1:30:56 PM
+3 Boost
Outside looks pathetic...5 years of looking at this? I like the old one better.


Peyton18Peyton18 - 11/20/2008 1:30:57 PM
0 Boost
Outside looks pathetic...5 years of looking at this? I like the old one better.


LexusKindaGuy12LexusKindaGuy12 - 11/20/2008 1:42:16 PM
-4 Boost
interior is definately a nice touch. i have to agree with others about the exterior. they played it very safe...dont know if thats a good thing


LEXEDES82LEXEDES82 - 11/20/2008 1:54:31 PM
0 Boost
I'm sorry I'm going to have to say this as a Lexus fan...

The exterior of this car is not only dull, it's also ugly. In my opinion, the RX350 now in 2008 looks a lot better

Interior is nice, though. But for me exterior counts more, so I can't really say I think this model will be good for Lexus.

I'm happy they reshaped the exterior a little, nevertheless; the proto model looked like an almost-exploding cream bun at the front, at the back it looked like the Mitsu Evolution.


Agent00JAgent00J - 11/20/2008 2:52:13 PM
+4 Boost
Lexus has actually succeeded in making a new car look older than the car it is replacing.

BORING!!!

-00J


M53RM53R - 11/20/2008 3:59:50 PM
+1 Boost
It looks more feminine than ever. The front end is a huge step backwards, the rear lights are very unispiring, and the interior, although looks like it's on the expensive side, is a total mess.

Anyone noticed that every single new toyota/lexus has these same headlights shaped slightly differently? I personally hate them!


JUGNUJUGNU - 11/20/2008 4:07:38 PM
-6 Boost
looks nice to me. Evolutionary design and looks better than GLK, Q5 and X3, and none of those 3 crossovers offer similar kit and 300BHP engine and hybrid option.

JUGNU


WillisWillis - 11/20/2008 4:10:27 PM
+2 Boost
Are you kidding? The Audi Q5 is elegant, the GLK is sporty looking and unique and the X3...well... And since when does the RX compete with these SAVs? Who needs a 300 hp X3 or Q5? The market for those things is small, especially now. Hybrid? Oh please. The RX400h was so inefficient outside of the city. Who are you kidding?

But the new RX is nothing special. Lexus didn't have the balls to take a chance in terms of styling. It's ugly inside and out and actually made the last generation RX look "interesting" - and that's saying a lot!


HSCenterconsoleHSCenterconsole - 11/20/2008 4:16:30 PM
+1 Boost
Willis, don't give too much thought to JUGNU's stylistic opinions. He is from a place where SLR's and 599's with chrome paint are considered high class. That pretty much says it all.


WillisWillis - 11/20/2008 4:07:51 PM
0 Boost
The cockpit side air inlets in the corner look like they came straight out of a last generation C class design wise. I should know, I have one!


LexusLexus - 11/20/2008 5:13:59 PM
-1 Boost
Oh boy! Congratulation Lexus you just make a fine good looking SUV look uglier??? I don't get it? The currently RX350 and RX450H look really good but this 2010 model is just plain UGLY?

I think my next car is going to be an Audi or maybe even a BMW. I think I go with the new A5 or S5.

Lexus


supermotosupermoto - 11/20/2008 5:15:22 PM
-4 Boost
The interior is hideous. Worse than a Malubu rental car. Ugh.


david999david999 - 11/20/2008 5:31:33 PM
-6 Boost
Again, we have the badge whores out in force with their hate on for Lexus. Lets see, as someone else pointed out here are some of the features:
- 8" OLED Nav screen. We're talking about cutting edge Organic LED technology that isn't even mainstream on LCD TVs yet.
- Heads Up Display. It uses LEDs and can be seen under direct sunlight. How many RX competitors have that?
- Dual-screen entertainment system mounted behind the headrests. Very elegant and upscale design. Once again, most RX competitors lack this.
- Class leading TEN standard airbags. This is more standard airbags than even the LS460.
- Optional LED headlamps on the hybrid model.
- Class-leading 0.32 coefficient of drag. Current RX has Cd of 0.35, so it's a big improvement. For an SUV/CUV, a 0.32 Cd is a great achievement.
- Remote touch controller. No, this is NOT an "I-Drive" type controller. This is an industry-first "mouse" Nav controller system. The sensitivity and feedback of the mouse can be adjusted manually to suit people's preferences.
- Casual-language voice recognition. A step above most voice-recognition systems, once again something most competitors lack.
- Exhaust heat recovery system (hybrid only).
Come on, get your heads out of your a...s


LexusKindaGuy12LexusKindaGuy12 - 11/20/2008 6:38:29 PM
-7 Boost
i have to agree with you. looks like im not the only sane person on this site


NostradamusNostradamus - 11/20/2008 8:09:39 PM
+7 Boost
I don't recall anyone complaining about anything technological regarding this 2010 RX, but the design is simply abysmal - Inside and (especially) Out!

So, Get Your Head(s) Out Of Your A$$ES - End Of Story!


HyundaiHyundai - 11/20/2008 10:08:36 PM
+1 Boost
Agreed. Nobody hear complained about the technology.

Everything so far has been "hate" directed towards the styling, and justifiably so.


david999david999 - 11/21/2008 7:11:59 AM
-4 Boost

Nothing wrong with the styling. It basically is close to an already very popular one (current RX) and has a minimalistic, sleek look to it both inside and out.


david999david999 - 11/20/2008 5:40:07 PM
-10 Boost

Don't forget, There are tons of features not listed that people take for granted because it is a Lexus. The exterior design is evolutionary and the interior is unique, and of very high quality as per Lexus standards.


HyundaiHyundai - 11/20/2008 10:15:46 PM
0 Boost
Don't forget???

It's easy to remember these features if you are employed by Lexus.


david999david999 - 11/21/2008 7:13:28 AM
-3 Boost

I am not employed by Lexus, I just call it the way I see it.


DogLbDogLb - 11/20/2008 5:58:29 PM
+5 Boost
Rear looks something like a Mazda and the (dare I say it) Pontiac Aztek.

This is FUGGLY




sstainbasstainba - 11/20/2008 6:10:37 PM
+2 Boost
wow... and people make fun of the X6... the interior of this is hideous and hardly befitting a "luxury" (notice the quotes) brand. it brings to mind the interior you'd see in something like a scion or cheap nissan.


DenaliDenali - 11/20/2008 6:50:49 PM
-5 Boost
not a fan, but i respect its position on the market...like the S-class, 3er, it is the BENCHMARK...FACT, which alot of car companies trying to beat. "some cars dont have benchmark cars yet LMAO"


DenaliDenali - 11/20/2008 6:53:29 PM
-5 Boost
*car compaines


StarStar - 11/20/2008 7:27:14 PM
-3 Boost
Buick competitor?


_43LE_43LE - 11/21/2008 3:09:46 PM
-1 Boost
Remember Star, at you, not with you...


HyundaiHyundai - 11/20/2008 10:11:24 PM
+2 Boost
Awkward.


lakerfan213lakerfan213 - 11/21/2008 1:47:39 AM
+1 Boost
I like the interior but the exterior.....not really....


lakerfan213lakerfan213 - 11/21/2008 1:50:33 AM
+1 Boost
and no more HIDs on the standard model?


JUGNUJUGNU - 11/21/2008 6:15:04 AM
-3 Boost
Willis

In Middle East RX doesn't compete with X5, ML or Q7. They are bigger, more expensive, offer V8s and also high performance models...etc. RX belongs to a segment lower. So the more direct competitors are GLK, Q5, X3, LR2, EX35...etc.

and HScentreconsole, as if i give any thought to your opinion, u are nothing but a poor jeolous.

JUGNU


HSCenterconsoleHSCenterconsole - 11/21/2008 8:23:15 AM
+3 Boost
JUGNU, I am "nothing but a poor jealous" what? I gues the NEW money Arabs don't finish their sentences?

By the way, is this your Camry? http://www.instablogsimages.com/images/2008/08/01/gold-camry-2_j8cHF_7071.jpg
Your friends really keep their cars classy over there.


HyundaiHyundai - 11/21/2008 10:15:05 AM
+2 Boost
LOL.

Looks like what Ronald McDonald would drive if he were a pimp.


ste_u6ste_u6 - 11/21/2008 9:14:17 AM
-1 Boost
I am a big advocate of lexus after selling them for 3 years here in the UK. What they have done in the last few years has been mostly good stuff.
But im sorry, this is hideous. These are supposed to make us want one so bad that we wouldnt buy a Q7/X5/ML. Where is the ISF design team? It looks as though theyve got a bunch of 80 year olds in a room and asked them what the car should like. The X5 and Q7 have such an aggressive look which has proved very popular and even the ML still looks good.

The only reason i can see people buying this is for its Hybrid potential. (and even then the batteries take up so much energy and cost to dispose of it renders them pointless)

Really disappointing after a lot of hype.


HyundaiHyundai - 11/21/2008 10:18:16 AM
0 Boost
"It looks as though theyve got a bunch of 80 year olds in a room and asked them what the car should like."

You're right.

It looks like somebody dropped their dentures mid-way through drawing the dash, so that by the time they remembered where they were, they had forgotten what they were drawing - hence the look of this... dash..


montyz81montyz81 - 11/21/2008 9:52:43 AM
-4 Boost
That is the most Infiniti looking Lexus I have ever seen.


AMiodynskiAMiodynski - 11/21/2008 10:57:35 AM
-1 Boost
I bet if all the people that are talking crap about it say it has a diffrent brand badge they would love it !! Another great success for Lexus !! As David999 mentioned, ahead of the competition yet again !!


ThierryHenry14ThierryHenry14 - 11/21/2008 11:07:26 AM
+1 Boost
It does not look very interesting or a big departure from the current.

They went very conservative (which is not a bad thing)...


answeranswer - 11/21/2008 11:10:22 AM
+1 Boost
Let's see.

If this thing had any styling elements of a BMW/MERC/Audi you folks would be bitching about it being a "copy cat."

And yet, when Lexus makes something unique in design you same people complain about that too.

This thing ain't the greatest thing ever, I think Lexus has lost its way in several key areas myself.

But. It really seems like a lot of you people here should be thanking Lexus instead of whining. If Lexus didn't exist then WHAT THE HELL WOULD YOU GUYS TALK ABOUT????


NISSANINFINITINISSANINFINITI - 11/21/2008 3:27:13 PM
+1 Boost
To be honest i dont see much change at all except it looks like a giant stepped on it and made it shorter..


speedingdogspeedingdog - 12/22/2008 1:25:20 PM
+1 Boost
I have a sneaking suspicion there are a lot of spies from the competition doing a cut-down-Lexus exercise. I'm glad they kept the basic shape, but if you look carefully, the enhancements are very obvious. It definitely looks sportier, while keeping the basic shape that has been the bread-and-butter for Lexus. The perspective from a young kid is quite different from that of an actual buyer who would normally be in their 30's to 60's. The more this discussion goes on, the more curious a reader will get... and the more likely that person will walk into a Lexus showroom to find out for himself or herself. I'm sure those folks from Lexus will thank you for that.


oneshotboboneshotbob - 1/24/2009 3:10:00 PM
+1 Boost
I have driven the new 2010 RX350 and it is awsome!The improvements are many.The ride is very smooth and quiet compared to the old RX350,BMW X5,acura MDX,ML350...I drove them all back to back...This RX feels more sure footed having around 500 extra pounds due to the all new double-wishbone suspension in the rear.The remote touch is easy to use and feels very natural... the seats are some the most form fitting and comfortable lexus has ever produced...This is a great SUV...This is the ultimate package if safety,comfort,style,performance and fuctionality are important...


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