Honda And Acura Top Redisdual Value Rankings

Honda And Acura Top Redisdual Value Rankings
Automotive Lease Guide (ALG) has announced its 10th annual Residual Value Awards, honoring the vehicles in each segment that are predicted to retain the highest percentage of their original price after a conventional three-year lease term.

The awards are based on 2009 model year vehicles.  For the seventh year, ALG has also included awards for the brands that have the highest overall predicted resale values among all industry and all luxury vehicles.  The awards are derived after carefully studying segment competition, historical vehicle performance and industry trends.  The list of winners can be found on www.alg.com.

For the sixth consecutive year, American Honda Motor Company, Inc. has won the Industry Brand Residual Value Award.  Honda also received individual segment awards for the Accord in the Midsize Car category, and the Honda Fit in the Compact Car category.

In addition, Acura, Honda’s luxury division, has won the overall Luxury Brand Residual Value Award for the first time.  Although Acura does not have any segment winners, all of its vehicles’ residual values are relatively strong, with the new TL and TSX ranking among the highest in their segments.
 
Toyota Motor Sales, USA again received the most segment Residual Value Awards.  The Toyota brand received four awards, for the Sequoia (Large Utility Vehicle); the Tacoma (Compact/Midsize Pickup); the Sienna (Minivan); and the Prius (Hybrid/Alternative Powertrain – in the first year for that category).  In addition, Toyota’s Lexus LS460 received the Luxury Car award, while the Scion XB won in the Mid-Compact Car category.

Nissan received three segment awards, for the Maxima (Fullsize Car); the GT-R (Luxury Sports Car); and the Murano (Midsize Utility Vehicle).  BMW won two awards, for the Mini Cooper (Sporty Car) and the BMW 1 Series (Near Luxury Car).  Land Rover also received two segment awards, for the Range Rover Sport (Luxury Utility Vehicle) and the LR2 (Near Luxury Utility Vehicle). 
Among domestic manufacturers, the Jeep Wrangler won the segment award for Compact Utility Vehicles for the third consecutive year, although it is sharing the award this year with the Subaru Forester, a first time winner.  The Ford F-150 received the award for Fullsize Light Duty Pickups, while the Dodge Sprinter won in the Commercial – Specialty segment, a new category this year.

“In these unprecedented times – between volatile gas prices and the turmoil in the credit and financial markets – consistently achieving strong Residual Values has become a monumental challenge for auto manufacturers,” said John Blair, Chief Executive Officer of Automotive Lease Guide.  “While a number of companies again performed well, Honda clearly set itself apart this year by winning both the overall Industry and the Luxury Brand Awards, as its Acura division jumped to the top spot from fourth place a year ago.  The Honda and Acura brands both benefit from an extremely disciplined approach to vehicle production, combined with consistent high quality and effective pricing strategies.  Residual Value remains the best metric for evaluating the overall strength of an automotive brand, and we congratulate all of this year’s winners for their successful products and marketing strategies.”

Summary of 2009 Residual Value Award Winners


Brand Award

Brand

Industry Brand Residual Value Award American Honda Motor Company, Inc.
Luxury Brand Residual Value Award Acura, a division of American Honda Motor Company, Inc.

Segment Award

Vehicle

Compact Car Honda Fit
Mid-Compact Car Scion XB
Midsize Car Honda Accord
Fullsize Car Nissan Maxima
Sporty Car Mini Cooper
Near Luxury Car BMW 1 Series
Luxury Car Lexus LS460
Luxury Sports Car Nissan GT-R
Compact Utility Vehicle (TIE) Jeep Wrangler/Subaru Forester
Midsize Utility Vehicle Nissan Murano
Large Utility Vehicle Toyota Sequoia
Near Luxury Utility Vehicle Land Rover LR2
Luxury Utility Vehicle Land Rover Range Rover Sport
Compact/Midsize Pickup Toyota Tacoma
Minivan Toyota Sienna
Hybrid/Alternative Powertrain Toyota Prius
Fullsize Pickup Light Duty Ford F-150
Commercial - Specialty Dodge Sprinter

 

Industry Brand Residual Value Rankings

Rank  Brand
1  HONDA
2  SUBARU
3  VOLKSWAGEN
4  TOYOTA
5  NISSAN
6  MAZDA
7  SUZUKI
8  SATURN
9  PONTIAC

Only brands above the industry average were ranked.  Below industry average were the following brands (listed in alphabetical order):  Buick, Chevrolet, Chrysler, Dodge, Ford, GMC, Hyundai, Jeep, Kia, Mercury and Mitsubishi.

Luxury Brand Residual Value Rankings


Rank  Brand
1  ACURA
2  LEXUS
3  AUDI
4  INFINITI
5  LAND ROVER
6  BMW
7  PORSCHE
8  MERCEDES BENZ

Only brands above the luxury average were ranked.  Below luxury average were the following brands (listed in alphabetical order):  Cadillac, Jaguar, Lincoln, Saab and Volvo.

Note: All brands with vehicles in at least three segments were included.  As a result of this requirement, MINI and Scion were excluded from the above rankings.

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cktoocktoo - 11/21/2008 7:19:36 PM
+6 Boost
Good point, that's why Honda/Acura are pressuring Washington for a bailouot, because no one is buying their cars...oh wait.


mikeydred20mikeydred20 - 11/21/2008 7:46:55 PM
+1 Boost
^^
I don't think so sounds like Cadillac your talking about, I hope you are being sacarstic.


cktoocktoo - 11/21/2008 7:52:29 PM
+4 Boost
I was being sarcastic, but not too sure about the good ol Sailor. He may be on something this evening. ;)


Agent63Agent63 - 11/22/2008 3:13:27 AM
+2 Boost
I don't see how the GT-R is a "luxury" sports car. It is everything but that. Anyways i'm not surprised Honda and Acura are at the top. They are often overshadowed by Giant Toyota and does not receive enough credit. They make good cars and as for the Acura's everything except the RL is of great value and quality.


Agent250Agent250 - 11/22/2008 3:17:51 PM
+1 Boost
Who knows why the GTR is considered luxury. Several BMW models come standard with fake leather and somehow they're still considered luxury.


GTR1GTR1 - 11/22/2008 9:22:30 PM
+2 Boost
agreed that gt-r isnt a luxury car. godzilla dont live in luxury. renault-nissan parts are def. meant to be in econoboxes. godzilla dont care tho. corners were cut and the marketing manager even admitted to it in a documentary.


MeanVulcanMeanVulcan - 11/22/2008 9:57:42 AM
+2 Boost
Actually, the resale value is what DEFINES the residual value. Otherwise, the Residual is meaningless.

You take the average of what people pay for a 3 year old car and you have the residual value, you divide it by purchase price and you get Residual.

I'm not surprised by these results at all. Toyota/Lexus has been tanking for the last year, in reliability and sales. VW has traditionally had strong resale value. Audi has made a big push for quality and it shows in its products, sales and reliability rankings. Actually, one thing that does surprise me is that Cadillac does not even show up on any list. They seem to have a huge marketing campaign... I guess it is somewhat decitfull.


MeanVulcanMeanVulcan - 11/22/2008 9:59:37 AM
+2 Boost
correction: You take the average of what people pay for a 3 year old car and you have the resale value, you divide it by purchase price and you get Residual.



MeanVulcanMeanVulcan - 11/22/2008 9:59:11 AM
+1 Boost
correction: You take the average of what people pay for a 3 year old car and you have the resale value, you divide it by purchase price and you get Residual.



BlakuraTLSBlakuraTLS - 11/23/2008 9:00:20 AM
+1 Boost
I'm glad to own an Acura. I've owned 2 TL's and they always held more value that what I owed on them at any given time. No new car is a good investment, but it looks like Hondas/Acuras are the closest thing to it.


VISOVISO - 11/24/2008 4:56:38 PM
+1 Boost
Acura, Lexus, and Audi. So, what happened to the great residual values everyone is always yapping about for BMW and MB? Tough times for those two. That's what happens when you sell your soul for popularity.


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