BREAKING NEWS: Honda Kills The NSX For Financial Reasons Is The Lexus LF-A Next?

BREAKING NEWS: Honda Kills The NSX For Financial Reasons Is The Lexus LF-A Next?

Honda has cancelled the new NSX as part of a radical restructuring of its car making business.

The V10-engined supercar, which was a direct challenge to Ferrari and Porsche, would have been the most powerful production car that the company had ever produced.

Honda CEO Takeo Fukui announced the move in his end of year speech, saying that all development of the car would be cancelled. The company has also withdrawn its plan to introduce the Acura brand to Japan in 2010.

The Honda boss had previously emphasised the importance of the NSX to Honda's brand, unequivocally telling Autocar at the end of last year: "The new supercar is necessary for Honda
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DexDiamondsDexDiamonds - 12/17/2008 11:25:23 AM
+8 Boost
Well if they're smart they'd channel the money they were spending to develop this high priced supercar into their Acura brand. I never understood why they'd jump from a $50,000 Rl that's not moving units because it's in dire need of an overhaul to a $160,000 supercar.


david999david999 - 12/17/2008 11:45:45 AM
-9 Boost

The LFA will be produced in limited numbers.


enthusiastx11enthusiastx11 - 12/17/2008 12:16:49 PM
+10 Boost
from internal sources: the LF-A is never going to be made. they're just avoiding making the announcement.


Agent009Agent009 - 12/17/2008 12:48:43 PM
+8 Boost
David999- Low production numbers typically equates to small profits or even none at all.

This makes it prime for the chopping block.



david999david999 - 12/17/2008 9:34:27 PM
-3 Boost

From Autoweek magazine Dec. 2nd:

"Toyota is expected to reveal the production LF-A in 2009 and to build about 500 cars starting in 2010 or 2011. The $300,000 supercar will be powered by a 4.8-liter, 500-hp V10".




atomicbriatomicbri - 12/18/2008 7:51:22 AM
+1 Boost
On Dec 2nd, Honda was still making the NSX as well, david999 just face it, with Honda's announcement, I believe it will be not too long before Toyota axes this project for LFA as well. Toyota can not even open its Mississippi plant on time now so why would they continue to use money for something so low in production and with so little return?


david999david999 - 12/18/2008 10:30:27 AM
+1 Boost

Acura/Honda never had intentions of a production NSX, Lexus does have with the
LFA.


david999david999 - 12/18/2008 10:30:35 AM
0 Boost

Acura/Honda never had intentions of a production NSX, Lexus does have with the
LFA.


david999david999 - 12/18/2008 10:31:00 AM
+1 Boost

Acura/Honda never had intentions of a production NSX, Lexus does have with the
LFA.


zorbeezezorbeeze - 12/20/2008 12:27:09 AM
+1 Boost
"David999- Low production numbers typically equates to small profits or even none at all."

Do you even know why these cars are made? Of course there will be next to 0$ profit. It's a marketing move and not a car for the masses.


HyundaiHyundai - 12/17/2008 11:25:41 AM
-14 Boost
At least the NSX design lives on, in the LED DRLs of the new E class!


Autoegr525Autoegr525 - 12/17/2008 11:26:10 AM
0 Boost
The LF-A was already killed for lackluster-performance reasons


david999david999 - 12/17/2008 12:06:38 PM
-8 Boost

This has nothing to do with Lexus.Lexus has always produced luxury cars, while Acura has done nothing for the last few
years. No V8, no flagship, no coupe, etc.
They cancelled the last NSX when the economy was good, and now they are using
the excuse that the economy is bad.
Pitty the poor Acura dealership owner in California that sunk in $20 million because of assurances that they were aiming to be a tier 1 brand. Now Acura won't even be introduced in Japan.


DinamoRDinamoR - 12/17/2008 9:31:31 PM
+3 Boost
dude, you honestly will argue that Lexus does not make luxury cars? really??? you really, seriously, believe that??? I'm no lexus fan but you're a lunatic


Lexusgs460Lexusgs460 - 12/18/2008 8:55:02 AM
+2 Boost
"Last time I checked Lexus were rebadged Toyotas my friend. Nothing luxurious about that. "

Lexus is the number 1 selling luxury brand in America my friend.



Lexusgs460Lexusgs460 - 12/18/2008 8:55:09 AM
+1 Boost
"Last time I checked Lexus were rebadged Toyotas my friend. Nothing luxurious about that. "

Lexus is the number 1 selling luxury brand in America my friend.



Lexusgs460Lexusgs460 - 12/18/2008 8:55:19 AM
-1 Boost
"Last time I checked Lexus were rebadged Toyotas my friend. Nothing luxurious about that. "

Lexus is the number 1 selling luxury brand in America my friend.



zorbeezezorbeeze - 12/20/2008 12:22:30 AM
0 Boost
"Last time I checked Lexus were rebadged Toyotas my friend. Nothing luxurious about that."

Dude, you drive an Infiniti............you shouldn't comment on topics such as that.


BremboBrembo - 12/17/2008 11:31:49 AM
+4 Boost
So what's going to happen the dealer who put $20 million in his Acura dealership?


XYZZXYZZ - 12/18/2008 6:01:03 AM
+1 Boost
maybe he'll trade it for a TOYOTA store of equal value. (or a lexus dealership.) or just muddle along.

automobile magazine had an article early last summer about a guy who brokered dealerships. typical toyota store was worth about $20 million. lexus of las vegas traded hands for $100 million.

a marginal ford store was worth only 1/2 million.


njsidekick3njsidekick3 - 12/17/2008 11:32:16 AM
+6 Boost
This is a step in the right direction.
bring back the "Legend" nameplate & Develop a proper RWD V8 & TurboV6 for a new Legend Sedan & Coupe.

Stop Bull**ittin, Honda! and no more interior Honda Parts in Acuras!


IamEvilHomerIamEvilHomer - 12/17/2008 2:31:32 PM
+4 Boost
getting rid of the Legend is like comming out with New Coke. Bad bad


Agent63Agent63 - 12/18/2008 6:31:51 AM
0 Boost
I actually agree with you badgewhore, look at that lol.

I think the TL is a successful model, by far the best Acura has to offer. The RL needs a major revamping. Eventually they will need a V8 but it's not necessary at this point for them to do use one to be taken seriously as a luxury brand. I think they are at the same level as Infiniti with the G model range being the best seller. They both have potential but with the bad economy it's not the greatest time to try and develop anything that will run them off the board. The TL is a quiet under-stated car in my opinion. I think you get your bang for buck value. I like TL a lot but i'm not too sure about their styling direction as you pointed out. The interiors are very nice and modern.


zorbeezezorbeeze - 12/20/2008 12:29:41 AM
+1 Boost
"None of them has a V8 that outsells a FWD TL."

A single car does not make a brand. Acura's whole lineup needs to be revamped.


zorbeezezorbeeze - 12/20/2008 12:36:51 AM
-1 Boost
"Does Lexus have a single RWD V8 that outsells the FWD TL? How about Infiniti? Mercedes? BMW? None of them has a V8 that outsells a FWD TL."

Acura TL Nov. 2008 sales - 3160
Mercedes C Nov. 2008 sales - 4422
Infiniti G Nov. 2008 sales - 4458

So badgewhore, do you wanna reformulate your sentence???????????????????????????



answeranswer - 12/17/2008 11:32:40 AM
+15 Boost
So to sum up 2008 for Acura:

"We won't be making an NSX like we've been promising for years."

"But please enjoy the hideous front end of our new sedans."


rumnycrumnyc - 12/17/2008 6:01:24 PM
+5 Boost
lol...in japan infinitis are sold as nissan. g=nissan skyline gt and m=nissan fuga.

so much for no parts sharing--they don't just share parts--they share the entire car and factory...


XYZZXYZZ - 12/18/2008 6:07:53 AM
+3 Boost


maybe acura should offer a supercar with a detuned HONDA JET engine.

and unlike bmw, honda MOTORCYCLES at least have MODERN, hi output engines across the line.

honda is MORE of an "engine" company than any other car maker. far more than a brand that makes much of its ONE TIME production of aero engines, but can't even make world beating engines all the way down to four and TWO cylinders.


DoctorCDoctorC - 12/17/2008 11:47:02 AM
+2 Boost
Thats sad, but very bald move from Honda. recent decisions shows that they really focus on their main customers.

Two reasons for cancelling the NSX project:
1. The cancellation of F1 team - the NSX drives its tech and marketing as street legal F1 car.
2. NSX price tag is 220,000$ - More of a Ferrari. current Ferrari sales are very low, and they will continue to drop since Honda forcast at least 2 years of losses due to economy. new NSX can't compete in the problematic market (Ferrari, Lambo, etc.)


HSCenterconsoleHSCenterconsole - 12/17/2008 11:49:14 AM
+1 Boost
This is the right call. Honda put too many resources to an expensive supercar they didn't need when their regular line up (where they actually make money) was languishing with bad designs, no V8 engine, and FWD platforms.

I think the LF-A will be next. If the rumors that the legendary Ferrari is down on orders are true, how is LEXUS going to sell a supercar?


LexSucksLexSucks - 12/17/2008 12:25:07 PM
+3 Boost
One day Honda is going to have to show us what they are capable of. Seems all they can do is build 4 cylinder cars, or V6 cars based off the Accord platform


E36erE36er - 12/17/2008 1:59:23 PM
+1 Boost
Honda, until recently, had a an unwritten understanding that they would not build an engine more than 6 cylinders. This goes all the way back to days of Soichiro Honda where the credo was less is more. Honda developed one of the first mass produced variable valve engines with the introduction of VTEC. Now just about everyone has a knock off of this technology such as BMW's VANOS. This ethos of efficiency hurt Honda's reputation because they would not build an 8 cylinder car. Although one could argue that it may turn around in Honda's favor because of the Global economic downturn.




DoctorCDoctorC - 12/18/2008 3:56:20 AM
0 Boost
In a time where Ferrari, Audi, Porsche and others are talking on a 4 cylinders there is no reason for Honda to introduce a new V10 engine.


pchera01pchera01 - 12/17/2008 12:56:19 PM
0 Boost
its not that, Honda is scared of GT-R, they don't money build a reliable and more performance car than GT-R, so its better stop the development of new NSX now than later. If Honda continue this it will hurt them very bad and there will not be market for the car. so its a good move from Honda


WhelanWhelan - 12/17/2008 1:53:59 PM
+2 Boost
Maybe now they can put that money into making their cars more appealing, powerful, and competitive.


NItePhireNItePhire - 12/17/2008 1:56:31 PM
0 Boost
OH NO...Say it aint so Johnny Say it aint sooo....


DinamoRDinamoR - 12/17/2008 1:56:44 PM
+1 Boost
Honda left Formula 1. Toyota has not. If Toyota is willing to spend $500,000,000 a year on Formula One don't bet on them killing the LF-A (though it seems like most people are rooting for it)


pchera01pchera01 - 12/17/2008 2:53:10 PM
+4 Boost
the better alternative is Nissan GT-R


DinamoRDinamoR - 12/17/2008 8:49:53 PM
-4 Boost
I'm willing to bet my life that Lexus will sell every LFA for $300,000 or whatever if they make it. And i'm not even a Lexus fan. Keep dreaming if you think they won't


ualluall - 12/17/2008 2:29:29 PM
+1 Boost
And people won't spend 200.000+ for a Japs racecar


helmacchelmacc - 12/17/2008 3:03:12 PM
+9 Boost
is it POSSIBLE for ChuckG37 to make a comment on this site that doesn't involve DUMB ASS INFINITI?


theoptimisticpessimisttheoptimisticpessimist - 12/17/2008 3:34:36 PM
+1 Boost
Not a surprising move. This iteration of the NSX struggled since day one. First the original concept car was despised by the automotive press. Next a lot of the fan base revolted because of the abandonment of a mid-engine car. Then the NSX price point leaked, resulting in almost worldwide laughter. Followed by the NSX’s public release of photos which brought a collective yawn. Good move bail now and don’t let the dealers get stuck with a $200k albatross.

Lets see if Lexus is smart and brave enough to follow suit.



BigShow50BigShow50 - 12/17/2008 3:40:38 PM
+2 Boost
Not surprised that the NSX will be kicked to the curb "for now". Acura should concentrate on a Flagship Model since the RL is a complete bust!!!...As for the Lexus LFA, it will go into production. Lexus is in a much more better position financialy vs Acura. It's all about timing...they do not need to prove this now, even though they can. But Lexus is a very patient company, unfortunately you haters have no clue when it comes down to the business of it all, especially in the luxury segment. Sit tight kids, cause what your saying now you will be shooting yourselves in the foot when the Lexus LFA comes around the corner proving what it has been patiently waiting, for quite sometime and that is the new revolution of a highend luxury sports auto(keep in mind that we all agree on the success of Porsche, it's level of performance, handling, fit and finish right? Well they did hire a bunch of execs and engineers from Toyota to over look Porsche's over all profile of buisness and manufacturing process for the last 20 years and look where they are today, that alone is a great accomplishment & compliment but also "NATURAL SUCCESS PROVEN!!!") point of the matter...it just takes time!!!....LMAO!!!


FillorKillFillorKill - 12/17/2008 3:47:51 PM
-1 Boost
Bigshow50:
Your postings (aka scattered rants) on here rarely make sense.


DinamoRDinamoR - 12/17/2008 9:33:54 PM
0 Boost
yeah does seem to me like most people on here are just childish blind haters. I'm not a lexus fan, though they make great luxury cars. but that's a fact.


TripleonefiveTripleonefive - 12/17/2008 3:58:16 PM
0 Boost
Pchera you are a moron Honda cars are a lot more reliable than Nissans The GTR seems to have problems with the engine transmission and that damn black box
Honda definetely isnt scared of Nissan or the GTR Its the economy and they are not going to build a car that no one can afford Bentley Ferrari sales are all down due to the economy and all these idiots who invested money realized they were in a pyramid scheme and lost it cant afford these mansions gold digger trophy wives and cars
Honda can keep the platform and make it the base for all the next gen Acura's


veyron1001veyron1001 - 12/17/2008 7:02:14 PM
0 Boost
The black box diagnoses the car of problems. Great for racing but bad for the consumer as dealers will screw you over. There is nothing wrong with the transmission as any tranny will grenade when you do not warm up the fluids and launch it 10 times in 5min. The trans has to work extra hard as it needs to move 2 drive shafts and 3 difs. Its not the simplistic T pattern you see on a mustang.


0to600to60 - 12/18/2008 10:34:02 AM
-2 Boost
.


0to600to60 - 12/18/2008 10:35:09 AM
-2 Boost
.


BlakuraTLSBlakuraTLS - 12/17/2008 4:14:50 PM
0 Boost
Pchera, there is no way that Honda is afraid of the GT-R, regardless of what you think about the spy pics of the NSX, it had numbers that should've been able to beat the GT-R, its just that an expensive sports car is not what everyone needs in a recession.


IngenieurIngenieur - 12/17/2008 4:53:23 PM
+1 Boost
Too bad.

As great as the GTR is, I think the NSX would've been the premier Japanese supercar.


jspecrsxjspecrsx - 12/17/2008 6:30:46 PM
0 Boost
This may be something good for Honda/Acura, they should restructure their design team, then should bring the NSX back when they have a better design team. They need to concentrate on the lower end vehicles such as TSX, TL, and RL, although the TSX and TL are good selling vehicles for the brand, they are not up to par w/ performance and design against the supposedly rivals such has lexus, infiniti, etc.

Why would they redesign the TSX and provide an engine w/ the same performance as the previous generation. The TL, just looks horrible, and the RL just has a redesigned front end to go w/ the ugly grill theme Acura has right now.


Designer1Designer1 - 12/17/2008 6:30:55 PM
+1 Boost
No, maybe they killed it because they finally found out that it was butt ugly?


_43LE_43LE - 12/17/2008 6:39:57 PM
+1 Boost
Pity, hopefully Honda will emerge a stronger company. Funny, I'm thinking about trading my TSX for an A4 this weekend.


BigShow50BigShow50 - 12/17/2008 6:47:32 PM
+2 Boost
Hey FillorKill...you can lick the sweat of my testicles...like I care what you think pizzaboy....LMAO!!!


lexworldlexworld - 12/17/2008 8:44:31 PM
+3 Boost
With GM,Ford and Mopar in trouble I dont think Toyota is going to let Honda dictate the future of the LF-A. I agree with Bigshow50. Honda is a very talented company but, it is not in position yet to keep up with Lexus strategically or financially.


ktu01ktu01 - 12/18/2008 2:06:57 AM
+1 Boost
Hmmm bummer. Was hoping to see the resurrection of the NSX. But, in my opinion, while cool... Honda/Acura could use a midsize sports car to fill out their profile. I'd be more interested in seeing a sports coupe in the 30-40s range side by side with the TL (I guess, think previous CL but more sports oriented than luxury). Maybe even as a hard top convertible?

Just a thought...


jspecrsxjspecrsx - 12/18/2008 10:38:48 AM
0 Boost
The exterior design for the new NSX should be used for a midsize coupe to replace the CL w/ a 6 cyl rwd/awd and an option of a v8 for the type s.

I just don't think this design will fill in the shoes of the previous NSX, it definately doesn't look like a super car and it definately doesn't look like a $100k+ car more like 30-40k


LACMANLACMAN - 12/18/2008 1:02:23 PM
+1 Boost
No, I believe Honda killed the NSX because they are tired of Acura's design team...


XYZZXYZZ - 12/19/2008 6:43:28 AM
+2 Boost

honda should do whatever it takes to make the s2000 take off in sales!

it's a great car; far superior to the miata. but the high price severely handicaps it.


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