German manufacturers to transfer their U.S. focus to the LA Auto Show instead

2009 Bmw Z4 RoadsterAn unarranged meeting was called for the executives of German car makers, just a few days before the scheduled auto show in Detroit, to decide whether they will continue to put emphasis on the North American International Auto Show. Representatives of Bmw, Mercedes-Benz and Volkswagen discussed whether it would be better for them to transfer their U.S. focus to the LA Auto Show instead.

If these auto giants decide to opt for the latter, the NAIAS will suffer a significant blow to its organizers. The German auto giants spend huge amounts of money on sophisticated displays while at the same time bringing numerous executives and journalists who in turn spend cash all over Detroit.
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VISO - 1/26/2009 11:22:41 AM

+4 Boost

Smart move. California, specficially SoCal, is the Germans' biggest market in terms of volume. This is where their emphasis should be rather than Detriot.

S4cabriofoxone - 1/26/2009 11:21:52 PM

+4 Boost

You think New York isn't liberal?

For every liberal, abortion-needing freak there is a conservative, shotgun-toting freak. It goes both ways.