First Ford Fiesta Hatchbacks Arrive On U.S. Shores

The first examples of Ford's Fiesta hatchback arrived today at U.S. seaports in Baltimore and Oxnard, California.

The 100 five-door Fiestas coming to America were built at Ford's Cologne Assembly Plant in Europe and will be loaned for six months to 100 drivers chosen from more than 3,300 applicants that participated in the "Fiesta Movement" project. Those picked to drive the European Fiesta will share their experiences online through social media sites such as Facebook, Flickr and YouTube to build buzz around the vehicle's North American market debut that is planned for early next year.

"We're really excited to be able to get our U.S. customers behind the wheel and experience this car," said Sam De La Garza, small car marketing manager at Ford. "It's all part of a plan to build excitement about the new Fiesta with the next generation of Ford customers."
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Boss - 3/29/2009 12:37:30 AM

+2 Boost

I like this car and personally think that ford has a good product but I do not understand why they wait to release the car.It should be in dealers now because by summer gas prices will be close to 4 dollars again and everybody will run to get a smaller car.The prius and the golf will own the market while ford tries to do just what????

Jordanski - 3/29/2009 2:28:12 AM

+2 Boost

I'd drive this over a Honda Fit any day!

andraz - 3/29/2009 5:20:18 AM

+2 Boost

This is actually a good car. Cheap, but actually very good. Finnaly americans are getting some proper Fords that we are used to in europe. The ones with very sharp handling, different design, good safety... And ok priced.

Htay7500 - 3/30/2009 11:31:45 AM

+2 Boost

They look nice!

jt716 - 3/30/2009 7:29:02 PM

+2 Boost

I want one of those they seem like fun, fast, peppy little cars!

racedogs - 4/4/2009 1:26:42 AM

+1 Boost

Drove one in Europe, excellent quality, very good mileage, Great little car! Try copying that GM.