Lexus nipping at BMW's heels?

The sporty GS Lexus 430 has what it takes to match the German carmaker -- almost

Lexus cars have never been known for their expressive looks or sporty driving. But starting about a year ago, with a pair of brash concept cars, Toyota Motor's (TM ) luxury division swore it had plans to leave its snoozy styling behind. The strategy: to build cars that draw more attention on the road and give Lexus' customers all the adrenaline-inducing performance they want.

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TheRealJTTheRealJT - 10/28/2005 12:00:18 PM
+1 Boost
"Establish the standard among your peers, do not follow."

Is that the catchprase they're using in the Lexus store now? Lexus has been following MB and BMW in styling, driving dynamics, and innovations since the company's inception. Nice, upscale quality Toyotas no doubt, but "do not follow"?---c'mon.


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