Video: 2010 Hyundai Equus Korean commercial spots

While Hyundai is still debating whether or not to bring the Equus over the stateside, the Korean automaker is heavily advertising its full-size luxury sedan in its hometown. Hyundai as released a batch of commercials featuring music from Herbert von Karajan, an Austrian orchestra conductor and one of the most renowned 20th-century conductors.

Refresher: The 2010 Hyundai Equus is offered in Korea with two powertrain choices including a 290-hp Lambda 3.8L V6 and a 366-hp Tau 4.6L V8. Pricing ranges from 63.7 Mln Korean won ($42,410 USD) to 105 Mln ($70,234 USD).

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222max - 4/14/2009 2:47:00 PM

+4 Boost

Those commercials are quite convincing. If Hyundai wanted to I think they could easily leap-frog Acura as a premium/luxury brand here in the states.

B7FAN - 4/14/2009 3:14:57 PM

+2 Boost

i think hyundai might be doing there thing in the next 5-10 years this thing looks promising. i hope they are on the right track wit this

Type707 - 4/14/2009 5:10:29 PM

+1 Boost

To really sell this car they should include K-Drama Stars

Deutschland - 4/14/2009 5:46:59 PM

+3 Boost

Aren't they going to have to start of premium brand label to sell this in the states. Nobody is going to buy a 70,000 Hyundai in the U.S.

LauderdaleDriver - 4/14/2009 8:50:32 PM

+3 Boost

Is it still ILLEGAL to sell a US made car in Korea?

Denali - 4/14/2009 5:57:53 PM

0 Boost

impressive

222max - 4/14/2009 6:13:00 PM

+5 Boost

You mean the same way as the LS was an S-class wannabe?

roundwego - 4/15/2009 11:11:43 AM

+3 Boost

Ugly car, I guess they really are trying to copy Lexus.