2006 Toyota RAV4-Marketing pitch and business case data

Here's a look into the market research and marketing focus for the new RAV4

Matthew1 - 11/10/2005 3:53:39 PM

+1 Boost

I'm a person, and I don't want that.

MBZFAN - 11/11/2005 7:28:20 PM

+1 Boost

Why would Toyota add 14 inches to the new Rav? The specific appeal of the Rav4 was its small size, and I have my doubts whether the add length will add to its sales.