The Luxury-Car Sector Still Thrives in China but is China the Key to the Future?

FRANKFURT -- China continued to offer some relief for the world's biggest luxury-car makers in September, with sales soaring from a year earlier, driven by new models and a robust economy bolstered by stimulus packages.

BMW AG, Daimler AG's Mercedes-Benz brand and Volkswagen AG's Audi nameplate are racing to increase their footprints in China in order to benefit from the market's growth potential and reduce their reliance on sales in Western Europe and the U.S.

Audi's sales in China rose 37% in September from a year earlier to more than 15,000 cars, marking a new record level in terms of monthly vehicle sales, the Ingolstadt, Germany-based auto maker said.

In the January-to-September period, Audi's sales totaled 108,859 vehicles in China, up 20% from a year earlier.

Munich-based BMW, the world's largest luxury-car maker by sales, posted sales of 7,628 cars for its core brand in China last month, up 35% from a year earlier, a spokesman said. In the first nine months of the year, sales for the BMW brand rose 32% from a year earlier to 59,460 cars.

The Mercedes-Benz brand narrowed the gap last month with 6,800 cars sold in China, an increase of 56% on the year. The higher monthly growth rate than its rivals mainly was due to strong demand for the revamped E-Class and flagship S-Class models, a company spokeswoman said.

The Stuttgart, Germany-based auto maker has sold 45,400 cars in China year-to-date, representing an increase of 41% compared with 2008.




Read Article

Agent63Agent63 - 10/7/2009 12:26:46 AM
+1 Boost
The world economy is going to thrive in Asia as a whole so my answer is yes China is the key to the future. The US economy is based closely on the China market as well with many US factories situated on Chinese soil. There are a lot wealthy folks in China because of that and for that reason alone the luxury brands will do well. Buick's, Cadillac's, Mercedes, are hugely popular in China. In the Philippines a Camry (Toyota Aurion) is 50,000 dollars so go figure how much a Mercedes cost. Just an example.


Agent63Agent63 - 10/7/2009 12:02:47 PM
+1 Boost
I have factories in China and I don't pay them $70 a month LOL. I won't say what sector I am in but I pay them many times more than that each month. China does have innovative ideas but even if they do come out with anything the majority will assume they copied so what's the point in marketing it? Also I know for a fact some Japanese companies have bought ideas from the Chinese and called it their own. That shouldn't be anything new to us. Anyways this debate can go on forever. End of the day, it's the American and Chinese economy's that will make this world go around even though there are other large countries out there.


Copyright 2026 AutoSpies.com, LLC