Audi Sets Up New Division To Start Selling e-tron Electric Vehicles in 2012
Audi has set up a new division to develop and produce a range of high-priced "e-tron" electric cars starting in 2012.
The e-tron subbrand's first vehicle will be based on an electric sports car concept shown at the Frankfurt auto show last autumn.
Insiders said Audi also is likely to approve production of a smaller e-tron sports car concept unveiled at the Detroit auto show in January. Both cars will have an e-tron badge but also will have individual names.
"You can assume we'll have not just one but two or three or even more electric cars," said Filip Brabec, general manager of product planning for Audi of America.
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