Do They Have Room To Talk? Detroit Three Calls Foul Over Toyota's Latest PR Tactic

According to my point of view and what I think, I certainly do not see the reason why anyone can not talk about Toyota. Certainly I am sure that not only would the Detroit three be taking this advantage of Toyota, but as well as competitors such as Honda or Nissan would take this chance to see If they can become number 1. But if I am not wrong, has VW taken the throne already?

not everyone is so desperate and dirty for 1st place. honor and honesy matters too btw.

toyota will bounce back

"honesy"

Toyota = New GM.

Sorry but I see no issue here. Read the link below:
http://jalopnik.com/5488464/the-mechanics-of-abc-news-unintended-toyota-acceleration-hoax?skyline=true&s=i

That stems from two earlier articles from jalopnik here as well:
http://gawker.com/5486865/abc-news-toyota-test-fiasco

http://gawker.com/5486666/how-abc-news-brian-ross-staged-his-toyota-death-ride
Funny he did this with the car in Park, the Brake on, and the door open.
Basically the engineer from some no name school had to do all sorts of tampering to make it happen. So Toyota proves a point that they can apply the same technique to other brands and get the same result. Basically taking a Theory and hypothesis that was run through an expirement with just the Toyota and given a conclusion. Problem being they had no base to start with, nor any other evidence. Toyota takes it a step farther to disprove the theory.

P.S. I'm not siding with Toyota on all issues, just pointing to facts.

I guess it all depends on who you ask. But remember Toyota quality was not the reason they were brought to Capitol Hill. It was all about if they knew they had issues and tried to cover it up and why after the issues did surface they did nothing.

The PR tactic focuses on something totally irrelevant to the issue at hand. Product quality was never in question, however truthfulness and integrity of the company were.

When our RX went back under the lemon law you wouldn't believe the flak we had to go through to give it back. We literally had to get a lawyer to make them comply to state law. All of this probably could have been avoided if they just fixed car the first time rather than try to penny pinch the issues.

009 Wow! You had to send the RX back and goody two-shoes Toyota would not help a paying customer!

Who said anything about advertising? The issue at hand is that Toyota supposedly was sending factual but irrelevant information to members of Congress in order to make their issue seem less important.

I personally don't think Toyota should have done it but Detroit seems to be acting a little like ATT in the ATT vs Verizon map commercials.

Honda is doing the same.

http://www.autotropolis.com/autotropolis-columns/car-buying-review/honda-insight-lease-offer-targets-toyota-prius-shoppers.html


It is just survival of the fittest when it comes to business. CEO's are not going to make a poor move by not selling as many cars as they can becuase another company is in trouble.

Yes Advertising is part of a PR campaign but sending out a PR isn't advertising, especially if the PR in question is being sent to individuals or elected officials.

Some Nissan dealers are doing the same thing that you are claiming the domestics are doing.

BTW GM's promotion was $1000 off your new car as a rebate and not $1000 more for your trade.

The difference is you have to buy a car from them. You can't just sell off your old Toyota.

Sorry Badgewhore but Nissan was definately targeting Toyota. They even called out Toyota by name. Something along the lines of 'bring in your recalled Toyotas before the used car market is flooded with them and they are worth less.' It was very clear and direct who they were targeting.

Toyota may fall but but not in the way of the big 3, and they have the capability to recover without the help of the goverment. The big still alive thanks to your taxes, and you will continue paying the price of your sindicates.

imo taking advantage of another companies misfortune isn't as bad as dealers inflating mileage numbers. Seriously, 70mpg on the prius?

So was the competition wrong to offer former Toyota owners a discount to lure them in?

no, this practice is seen throughout many industries. For example lots of companies will lure in consumers by accepting and even beating competitors pricing/discounts.

Well isn't that capitalizing on misfortune?

Manufactures can try all the tactics they can its the free enterprise system, but in the long run it's the customers that will determine the outcome. IMHO

http://news.yahoo.com/video/losangelescbs2

I say target Toyota! Hit then when they are down. Kick them in the groin. Unload the full clip. Don't let them get back up.

This is business not women's tea.