2011 Ford Focus RS500 sold out within 12 hours of its launch

Before dealers even knew that the limited edition Ford Focus RS500 has already been unveiled, the model had sold out. What makes this feat so astounding is that it sold out 12 hours after it was revealed and even before pricing was announced.

A Ford insider said that this phenomenon occurred despite Ford being forced to unveil the car nearly 48 hours earlier than planned. Ford had a website dedicated to slowly tease consumers until its scheduled debut for Wednesday but it was hacked and official pictures got released Monday afternoon.
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Whelan - 4/6/2010 4:43:06 PM

+1 Boost

Great. Not only can we never see one here for sale but most of these will be sitting in collectors sheds..err...carriage houses being wiped with diapers instead of driven. Lame!

commander104 - 4/6/2010 5:23:41 PM

-2 Boost

does this mean ford will make more?

theoptimisticpessimist - 4/6/2010 6:31:31 PM

-1 Boost

That on great looking little car!

uaw_lax - 4/7/2010 5:37:36 PM

+1 Boost

Ford the new Toyota.....

Toyota the new GM.......