Aggressive cost cutting helped Toyota lower its operating loss in Europe

For the fiscal year ending in March, Toyota Motor Europe was able to reduce its operating loss even as sales dropped sharply. Toyota Europe cited its aggressive cost-cutting measures for this result.

Its operating loss fell to 33 billion yen ($357 million) from having incurred a loss of 143.3 billion yen in its 2009 fiscal year. For the past fiscal year, Toyota Europe sold 858,000 vehicles, standing for a 19.2% drop from the 1.06 million units sold in the 2009 fiscal year. The recalls of over 1.7 million cars that were announced in January had an impact on sales. Included in the recalls were the top-selling Auris, Avensis, Aygo, Yaris and Prius model lines.
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Joe_Limon - 5/12/2010 10:56:12 AM

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"Aggressive corner cutting helped Toyota lower its operating loss in Europe"

Joe_Limon - 5/12/2010 12:38:06 PM

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It's fun to bother people who have decided that the company which manufactures the worlds most boring cars as their favorite company. Their only sports car costs more then a Ferrari and needs race spec tires to keep up with a Corvette.

FanboyOfTheTruth - 5/12/2010 1:25:50 PM

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Trolling troll trolls on trollspies.

LexSucks - 5/12/2010 10:20:59 PM

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"It's fun to bother people who have decided that the company which manufactures the worlds most boring cars as their favorite company. Their only sports car costs more then a Ferrari and needs race spec tires to keep up with a Corvette."

- So true. LOL!!! Anyone who's a fan of Toyota is a fan of mediocrity.

eric452 - 5/12/2010 11:50:24 PM

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Hating something so much just shows jealousy

Joe_Limon - 5/13/2010 12:37:25 AM

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who is hating? All I see are people poking fun.

M53R - 5/12/2010 1:50:43 PM

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Toyota doing what it can do best... cutting costs.

LexSucks - 5/12/2010 10:19:33 PM

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Cheapening an already cheap car?

upwards - 5/13/2010 6:59:54 AM

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No badge w they do notake the best cars in the world given thier last ten years of recalls and problem they have let the industry catch up to them. And no they have not out sold every one by a large margin st all.