McLaren Automotive, the world’s newest sports car company, today announces the partners in its UK retail network: Rybrook in Birmingham, Jardine Motors Group in London, and Sytner in Manchester.
These three outstanding and experienced automotive retailers will begin selling the McLaren MP4-12C from spring 2011 under the names McLaren Birmingham, McLaren London and McLaren Manchester. The UK, along with the USA, will be McLaren’s biggest market, and initial interest in the UK for the 12C already exceeds the first year’s allocation. A full model range of high-performance, two-seat, mid-engine McLaren sports cars will be completed by the middle of the decade.
Antony Sheriff, McLaren Automotive’s Managing Director: “I am thrilled to announce the relationship between McLaren Automotive and its UK representatives – three of the best car retail businesses in the world. The UK is our home, and the strong demand for the 12C from potential retailers and prospects is evidence of the strength of the McLaren brand in the UK.
A brand-new manufacturing facility, the McLaren Production Centre (MPC), began construction on March 1 2010 adjacent to the MTC. It will begin to build cars for the UK from spring 2011. The very first UK customers will have their cars built in the first months of 2011 in the MTC, prior to the opening of the MPC. This planned manufacturing programme will ensure the same unprecedented quality that McLaren delivered on the SLR is transferred onto all future McLarens.
Of the 19 countries, and 35 retailers, launching McLaren Automotive, the UK, USA, and Germany will be the company’s biggest markets for the 1,000 12Cs planned for production in 2011. Between 300 and 400 cars are planned for North America, 400 to 500 for Europe (70 per cent to UK and Germany), and 100 to 200 each for the Middle East/South Africa and Asia Pacific regions.
Following the March 2010 McLaren Automotive press conference, The Launch of a New Car Company, over 2,500 potential customers have now expressed a ‘serious intention to buy’ the 12C. The first 12Cs will be delivered to customers in Europe, followed by a phased distribution to retailers in the Middle East, South Africa, North America and Asia Pacific.
Prices for the 12C will be confirmed at a later date, but the car will sit in what McLaren terms the ‘core’ sports car segment of cars priced between £125,000 and £175,000.
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