UH OH! Did BMW Foul Up The 2011 535i? C&D Ranks Infiniti M37 AND Audi A6 Ahead

UH OH! Did BMW Foul Up The 2011 535i? C&D Ranks Infiniti M37 AND Audi A6 Ahead
*Thanks to our spy Chewy for the tip!

In an intriguing outcome of an August issue of Car and Driver, BMW's all-new 5-Series has fallen quite hard. Not only did it place behind Infiniti's new-for-2011 M37, it also lost to the reigning champ of the last comparo, the Audi A6 3.0T.

Did BMW bite it this time around?

Here are what users in the BMW forum 5Post are saying, it may surprise you...

According to Chewy's information, the test cited the 5'ers electric power steering as the main cause behind the disappointing placement.

Having driven the A6 3.0T and new 5-Series, I can confidently say that this is far from the truth.

But, more importantly, what do you make of this, Spies?


Car and Driver rounded up three premier sport sedans for its August issue. The brand new BMW 535i was joined by an equally new Infiniti M37 and the Audi A6 3.0T that won the previous Car and Driver comparison in this category. Unfortunately for BMW, its latest 5 series finished in last place because it had the lowest rated steering in the hills. The electric power steering was so disappointing that the other redeeming qualities weren't enough to place the 5 series any higher. The Infiniti M37 placed second because of its unlinear brakes and somewhat unusual nature of its 4 wheel steering. Otherwise Car and Driver appreciated the Infiniti's exterior and interior styling. The A6 won on its strength of communicative steering, comfortable ride and torquey supercharged engine...


**Disclaimer: Although spy Chewy has spotted this article in the August issue of Car And Driver, we haven't. If anyone else has more details, please feel free to add them in the comments below

[Source: Kill It With Fire]









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GG123GG123 - 6/29/2010 2:46:13 AM
-14 Boost
I agree that the BMW should be last. It really only scores points with pretentious people. But I would've ranked Infiniti higher than Audi.


dlindlin - 6/29/2010 10:48:27 AM
-2 Boost
Allow me to post what C&D said:

"What, exactly, befell the new 535? Steering feel. Rather, the lack of steering feel. The new electric power assist has not only rendered the steering uncommunicative-particularly on-center-but, for some reason, it has also become heavier. When you can't determine road textures and slip angles and how hard those 19" Goodyear run-flats are working, you lose confidence if the roads are damp and as kinked as week-old spaghetti."


1uberaudiR81uberaudiR8 - 6/29/2010 11:28:08 AM
-6 Boost
The order C&D picked makes some sense, however it is hard for me to believe the BMW came in last. I just can't understand how any car that cannot be driven on the Autobahn would be in a comparison with ones that can and beat them. I guess this is why an Infiniti would not have been picked to be tested if this were a German magazine like Autobild.

And no the "BMW 535i isn't coming in 1st place in a 100 other comparisons". They just test it against different cars.

I think it just boils down at times to the opinion of the person testing the car.


KZ258KZ258 - 6/29/2010 12:54:40 PM
-3 Boost
this outcome is no surprise at all. only to you, bmw biased agents


schnell330ischnell330i - 6/29/2010 7:38:25 AM
+8 Boost
hmmm that comparo doesnt seem consistent with other reviews of the BMW. Sounds like the only thing they didn't like was the steering....


B7FANB7FAN - 6/29/2010 7:48:09 AM
+5 Boost
I agree if these test are going to be done be fair about it. yes I do like BMW's and their reputation but I am an car enthusiast at the same time and I am not biased towards BMW only. I like AUDI especially the A6, TT, and the A5 and I think this test needs to be done by someone other than car and driver


dlindlin - 6/29/2010 10:35:40 AM
-7 Boost
BMW's steering is the only thing BMW is ahead of others(maybe some engine as well). Hence if the steering is the same as that of Camry, it's going down. Simple.


_43LE_43LE - 6/29/2010 9:10:33 AM
+5 Boost
In an older C&D comparo, I seem to recall the M45 sport beating the 5 series. Why should we be so shocked about this today?


bmwdrvrbmwdrvr - 6/29/2010 9:14:37 AM
+5 Boost
Well than it was because of Price lol, they were saying if money was no issue than the BMW was the better car which is inconsistant with other reviews theyve done where the winner was thousands more yet it didnt lose points because of price but hey anything to give them something to say in their ads...


_43LE_43LE - 6/29/2010 10:08:50 AM
+5 Boost
Yes, money, that is always an interesting argument. The question I have, is what could Infiniti deliver for the same price of a BMW?


bmwdrvrbmwdrvr - 6/29/2010 11:03:21 AM
+4 Boost
Thats actually not a bad point Ive always felt like that Infinitis cars would be alot better if they weren't also looking to cost cut, I would say if they could charge as much as a BMW they probably would be their strongest competition except to those that are brand cache realistally Infiniti is closest to BMW as far as driving dynamis it just misses out in key areas mainly refinement.


JRobUSCJRobUSC - 6/29/2010 10:11:17 AM
+5 Boost
What do we make of this, you ask? To each his own, but personally what I make of it is "oh well, you can't win 'em all, BMW will just have to make do with the new 5-Series coming in first place in about 100 other comparisons recently."


upwardsupwards - 6/29/2010 10:13:52 AM
+7 Boost
Correct me if I am wrong but did not the 5 sale out in its first month? Can't be to bad on the steering dept. I also don't think the infiniti or the audi doing the same.


dlindlin - 6/29/2010 10:41:30 AM
-8 Boost
Wrong.
It's precisely the steering that falters. BMW's elec steering is no different from that of TOYOTA or FORD. Try the Z4 and you know what I'm saying.


curriescornercurriescorner - 6/29/2010 12:07:42 PM
-2 Boost
You are rite. Sales wise, BMW does not have much to worry about but these comparisons go a little deeper than monthly sales.


2ndbimmer2ndbimmer - 6/29/2010 10:16:53 AM
+6 Boost
This is odd because we all read a comparison where the outgoing 5 series beat everything else in its class. Guess the magazines like to rotate the winners so they dont lose advertising money.


JustaCarJustaCar - 6/29/2010 12:15:38 PM
-2 Boost
Actually, in a previous C&D comparison, the A6 3.0T also placed 1st ahead of the outgoing 535. Of course these results don't mean the 535 is a bad car. It says that these cars are all very compelling and it ultimately boils down to one's personal preferences for a certain make or a certain design aesthetic.
What is worth noting here is that C&D ranked the outgoing A6 higher than two brand new competitors. That says a lot about how good a car is.


speed123speed123 - 6/29/2010 12:55:54 PM
+6 Boost
Can't really say I am surprised as the Infiniti and Audi are both better cars than the BMW. Just glad to see car mags are beginning to have the balls to say so.


M35MTM35MT - 6/29/2010 12:59:57 PM
+8 Boost
Did they foul it up? No, it's probably a great car. What's wrong with the Audi and Infiniti beating it? It is OK for the BMW not to win everytime.


quizzquizz - 6/29/2010 1:10:43 PM
+2 Boost
BMW fans will always buy BMW, regardless of reviews. A person waffling between BMW/Audi/MB is not looking at value so much as why they are buying the car. Prestige? Performance? Interior comfort? Each concern will yield a different result depending on the priority of the buyer. The car review has a negligible affect at the end of the day.


BondMI6BondMI6 - 6/29/2010 1:16:59 PM
-1 Boost
How many commenters here have actually driven it?

I have and the new F10 is a snooooooozer. Puts me to sleep.

The E60 550i with sport pack- whole other story. Much more fun.
No worries, give Munich a year and they'll fix it.


pennfootballpennfootball - 6/29/2010 1:33:41 PM
0 Boost
AWW your beloved BEEMER isn't making cars other people love anymore! DARN for the "Ultimate Money Burning Machine" score infiniti and Audi...BMWSpies remorse....Deboost expected to reach at least -9549


enthusiastx11enthusiastx11 - 6/29/2010 2:28:01 PM
+6 Boost
how many BMWs have you owned? i've had 3 so far and they're wonderful cars.


0to600to60 - 6/29/2010 2:11:12 PM
0 Boost
They are all great cars! Not coming in with the expectation of any of the cars to be greater than the others, I am sure they all are great regardless of the rankings, and a special congrats to Audi!


enthusiastx11enthusiastx11 - 6/29/2010 2:25:57 PM
+3 Boost
strange. does anyone know if this test car was equipped with the optional $1750 integral active steering? i have been told to AVOID this option as it ruins the 535's ENGINEERING based handling/steering.

that aside, it's a spectacular car and i plan to trade in my current model 5-series for the new one.

it will continue to far outsell the competition because it's a wonderful sport sedan.


JUGNUJUGNU - 6/29/2010 6:10:20 PM
+1 Boost
Car and Driver would be at least the third magazine complaining about the steering feel of all new 5 series. I haven't driven new 5 yet but is it that bad? Outgoing 5 series steering feel is very neutral so this is surprising. Also i am sure everybody will agree 'feel' is one of the things which was keeping BMWs ahead of competitors in magazines in all these years so BMW should not have messed that.

JUGNU


JRobUSCJRobUSC - 6/29/2010 7:20:06 PM
+3 Boost
My $0.02. I don't buy my cars based on what magazines say about them. It's certainly nice when they rank them ahead of all the other cars, and BMW has had its fair share of those, but at the same time there isn't a "bad" car in this class.

Full disclosure: I have a loaded 2008 535 now. It's a great car, and I love it. I got to overnight a 2011 535i Sport and a 550i Sport, both of which were also loaded basically the way I'd get them (MSRP of the 535i was $65k and the 550i was $70k), and I'll tell you what -- they're incredible machines.

The two main complaints C&D had about the 535i they tested were lack of amenities (the one they tested didn't have navigation, for example) and "steering feel at the limit". Well, the first one can be fixed by choosing to get one with more options (C&D might not have had a choice in that, but as a consumer, I do), and the second one is frankly an almost useless benchmark, as neither I nor just about anyone else would be tracking a 535i, A6 3.0T, M37, E350, etc.

I don't expect (nor would I want) them to feel like an M5. That's why there IS an M5. It's SUPPOSED to feel different, an M5 isn't supposed to drive "like a 535i only faster". That's the biggest problem I have with reviews like this one -- they're judging the cars as if they are sports cars, holding them to a standard that makes no sense for how they're going to be used. The cars in this test are sporty luxury cars, not luxurious sports cars. They're upscale, sporty, family sedans for regular people (well, regular people who can afford them). And for aggressive street driving, which is all anyone looking at cars in this segment are really going to do anyway, the new 5's were excellent (as are all the others, I am sure). They did everything I'd want them to do -- they looked fantastic inside and out, they were quick (the 550i blazingly so), they handled great, the interiors were beautiful, they were loaded with cool (and useful) tech, they were whisper quiet on the highway, and they drove fantastically the way I'd be driving them. In fact the comment I had when I brought them back was "these aren't a 'grown up' 3-Series, they're a bargain 7-Series." And I meant that in a good way, they are that nice (when equipped properly).

Is that going to turn off someone looking for the same raucous demeanor they had in a 2010 550i M Sport? Maybe. But hey, there'll be an M Sport Package for the new one too soon, and my guess is it won't break your kidneys the way the last one did. And there's an M5 (or RS6 or E63 AMG, etc.) for someone who really wants ultimate performance from their luxury sedan. Because you don't get an A6 3.0T, 535i, M37, E350, etc. in the first place if that's what you're looking for. And reviewing them as if that's the most important characteristic of them is just nonsense.


VISOVISO - 6/29/2010 11:46:59 PM
+4 Boost
Nicely put JRobUSC. The guys that review these cars are car enthusiasts with most of them having track experience. They are looking at a very different ideal (hard core sports car) compared to the say older couple looking for a comfortable high quality luxury car.


uaw_laxuaw_lax - 6/29/2010 9:46:41 PM
+2 Boost
I would like the chance to drive all three and give my own report!


JUGNUJUGNU - 6/29/2010 10:59:14 PM
+2 Boost
"BMW's steering is the only thing BMW is ahead of others(maybe some engine as well). Hence if the steering is the same as that of Camry, it's going down. Simple."

Agree with dlin. In almost all other categories like exterior design, interiors, comfort, smoothness...etc competitors are ahead of BMW. So if BMW have messed up the 'feel' than it is obviously very hard for new BMW models to win the comparison tests.

JUGNU


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