Toyota To Reface All Cars For Emotional Appeal

All new Toyotas will get a new grille and ‘family face’, as part of company boss Akio Toyoda’s aim to give the cars more emotional appeal.

Although the new front-end look is still being finalised, Toyota Europe boss Didier Leroy says it will be more consistent and recognisable than that of the current line-up.

2011 Dakar Yellow BMW M3 Photo Gallery

2011 Audi A7 Photo Gallery

2011 Ford Explorer Photo Gallery

2011 BMW X3 Photo Gallery

Fisker Karma VIP Sneak Photo Gallery

AutoSpies.com Photo Galleries

If you want to see your photos running on our homepage photo ticker, be sure to upload your photos on the go by sending them to Mobile@AutoSpies.com

Share on Facebook

Read Article

zairnaim - 7/30/2010 10:50:39 AM

+4 Boost

I am doubting if this is for real but if it is then it better look good... Toyota's designs haven't been amazing recently, glad to see Toyoda's making changes.

carguy68 - 7/30/2010 11:00:20 AM

-5 Boost

The name toyota sceams borring so that wont help.

KKO84 - 7/30/2010 11:39:18 AM

-1 Boost

Concepts are concepts...I'm sure that Toyota will find a way to make it more bland like making the lights more round, less sharp edges, smaller wheels/brakes...I don't think this will helps its cause unless they do something "radical" which is beyond the scope of Toyota.

PlanB - 7/30/2010 12:28:40 PM

+1 Boost

Toyoda is saying all the right things lately but so far they're still in a bit of a freefall.

Terry989 - 7/30/2010 12:34:36 PM

+5 Boost

Accura did this and look what happened to them!

M53R - 7/30/2010 12:35:38 PM

+5 Boost

I hope the new designs are sportier and less bland like their current design language.

JUGNU - 7/30/2010 5:17:24 PM

+6 Boost

Anything would be better than current Camry/Corolla/Yaris grille. Toyota do it soon and don't mess up this time. Even Kia got a good but simple family grille now.

JUGNU

truckman - 7/31/2010 2:24:42 AM

+3 Boost

The money would be better spent on advertising on how they are improving the poor metal blend currently in the vehicles now, then people will know that the frames will not rust out in two years... Looks are also important, but to me quality is no-1, and Toyota has been failing badly for a while. Also they haven't been supported as much by Consumer Reports lately, very political there.

uaw_lax - 8/1/2010 7:31:14 PM

+2 Boost

How about making safe cars that don't break down first?