2011 Terrain appeals to women more than any other GMC product, says GM

It appears that the 2011 GMC Terrain made quite a buzz on the market, as the car is selling twice as fast as the segment average.

According to GM, in the first seven months of the year, the car has taken just 12 days to turn on dealer lots, compared with 28 days for the rest of the compact SUV segment and 51 days for all vehicles. What is more interesting is that the 2011 GMC Terrain appeals to women more than any GMC product. GMC says that almost 46% of the buyers are women, with more than 20 percentage points higher than the overall brand.
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Larrybel2000 - 8/24/2010 5:18:50 PM

-1 Boost

Because of incentives and you can get a top of the line model for about the same price as the base Buick Enclave.

Larry B.
Key West.

thstone - 8/25/2010 7:03:19 PM

+1 Boost

Old ladies with dogs. Not hip young women. And yes, it matters.

tango - 8/26/2010 12:20:35 AM

+1 Boost

Possibly the only recent GM vehicle that I would like to see the back of.

t_bone - 8/26/2010 10:47:29 PM

+1 Boost

This is a good example of why consumers shouldn't be allowed to design products through focus groups.