Maybe They Knew Something We Didn't: Porsche Sells Over 22,500 Panameras In First Year

Maybe They Knew Something We Didn't: Porsche Sells Over 22,500 Panameras In First Year
Just one year after its initial market launch in Europe, the Porsche Panamera has exceeded sales expectations with customer deliveries of 22,518 internationally.

In the U.S., where Porsche's fourth model line was introduced in October of 2009, sales of the Panamera are already at 6,188. In Germany,  where the Panamera is built at Porsche's production facility in  Leipzig, 2,530 cars were delivered. These results come as Porsche is  enjoying a strong initial customer response to the recently launched V6  Panamera models--a fact that attests to the successful development of an  even larger customer segment for this sporty Porsche four door.

In major markets throughout the world, the Gran Turismo has found a large number of fans. As expected, interest in the four-seater is significant in Asia: 300 Panamera models were delivered in Hong Kong, 223 in Tokyo and 188 vehicles were delivered in Shanghai, where the Gran Turismo was initially unveiled in April 2009. Very gratifying figures were also reported by other cosmopolitan cities, such as Dubai (285), Moscow (203), and in Munich (196).

In the U.S., some 890 vehicles are already cruising the streets of Los Angeles and 760 on the streets of New York.

"Our corporate strategy of value-oriented growth has proven itself to be a successful model: With the Panamera, Porsche has clearly positioned itself with the sportiest automobile in the high-end and luxury-class market and achieves already a 13 percent share of its segment today," summarized Bernhard Maier, Member of the Management Board for Sales and Marketing of Porsche AG.

There are five models available in the new Gran Turismo series: Panamera and Panamera 4 with 300 HP and a six-cylinder engine, Panamera S and Panamera 4S (400 HP and an eight-cylinder engine), as well as the Panamera Turbo (500 HP and an eight-cylinder engine). With 9,394 vehicles delivered worldwide, the Panamera 4S is at the head of the charts, followed by the performance-leader, Panamera Turbo (6,171 vehicles) and the Panamera S (4,563 vehicles). The six-cylinder-model Panamera, introduced only a few weeks ago, has already been delivered to 2,390 customers. The color selection also keeps Panamera drivers in line with the latest trends. So far, the most popular colors for the Gran Turismo have been basalt black metallic, carrara white and carbon grey metallic.
The Panamera Turbo can be customized to your personal tastes with a 40 HP performance enhancer, as well as a sport design package. In addition, the Porsche Exclusive and Porsche Tequipment packages are available for each model as add-ons to the standard series equipment to make your vehicle even more personal.





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pushrod27pushrod27 - 9/10/2010 2:12:44 PM
+7 Boost
its performance and craftsmanship are beyond reproach. pictures do it no justice, I thought that it was ugly too, but it actually looks really good in person.


0to600to60 - 9/10/2010 3:09:50 PM
+4 Boost
I agree! Its on my wish list.


TauronB2GTauronB2G - 9/10/2010 3:46:35 PM
+2 Boost
It is very very nice in person. I can't talk the dealership into letting me drive the Turbo though. I almost hate to admit it but as much as I like the Panamera, I think I might want a Cayenne Turbo though.
T



M53RM53R - 9/10/2010 3:50:09 PM
0 Boost
Only Porsche could make such an ugly duckling and make it sell like hotcakes. This car's rear end took ugly to the next level.


vman1013vman1013 - 9/10/2010 4:01:25 PM
+1 Boost
I thought it was ugly until I saw them on the road in person. And the Turbo looks amazing. Must admit, the Rapide has its work cut out!


vman1013vman1013 - 9/10/2010 4:03:24 PM
+2 Boost
And look at that chart. They sold over 6,000 Turbos compared to 4,500 S's. The Turbo cost twice as much loaded!


WorldofLuxuryWorldofLuxury - 9/10/2010 4:51:38 PM
0 Boost
Very popular among rich people in China! Most of them are just buying it for the badge! Most of them don't appreciate the car as much as they should! I wonder if any of them ever thought the car looked ugly in the pictures...


dvddawdvddaw - 9/11/2010 12:26:50 AM
+1 Boost
It is a beautiful car in person - it will be my next car


VISOVISO - 9/11/2010 10:53:30 PM
+2 Boost
Congrats to Volkswagen. The Panamera has been a solid success for VAG. Not long ago VAG CEO Winterkorn wanted to kill it. Luckily he changed his mind.


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