Did Audi Inadvertently Name Their Entire Line Of Electric Vehicles After A Pile Of Turds?

Marketing missteps in naming cars quickly become legendary. There's the urban myth that the Chevrolet Nova failed in South America because in Spanish, no va means "won't go." (It's not true.)

But now it turns out that Audi may have committed a blunder in naming its line of electric cars e-Tron. Especially since they're about to be shown at the Paris Motor Show.



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AgentOrange - 9/13/2010 3:18:16 PM

+3 Boost

Truth in Advertising??

Nostradamus - 9/13/2010 3:26:31 PM

+6 Boost

Shite Happens... Sometimes Literally

BondMI6 - 9/13/2010 3:41:12 PM

+4 Boost

If they're only selling E-tron's in France/Quebec then they have a problem.........

4wheelsfan - 9/13/2010 3:41:20 PM

+4 Boost

lol

WorldofLuxury - 9/13/2010 5:12:18 PM

+2 Boost

wow... no thank you for my providing the link?

edeus123 - 9/13/2010 6:27:54 PM

+2 Boost

Hey, stuff happens!

aarononymous - 9/13/2010 8:13:18 PM

+2 Boost

f#@k the french

MSP6 - 9/13/2010 9:27:00 PM

+2 Boost

Well, go "LaCrosse" yourself.

aarononymous - 9/14/2010 11:03:10 PM

+1 Boost

haga la paja

g2ok - 9/13/2010 10:25:11 PM

+3 Boost

Ha, they should have called it iTron.

Rupert - 9/14/2010 1:13:08 PM

+2 Boost

The Toyota MR2 had to be called the M2000 in France, because MR2 in french sounds like "merde"!