Japanese Luxury Brands Continue To Have Trouble Gaining A Foothold In China

My gods, that's a poorly written article. But from what I can tell, the growth of the Japanes brands has been explosive, triple digits at times. I think, it's really hard to tell.... It doesnt seem near as bead as the headline and opening paragraphs state. And I can't even blame this on 009. boo. :(

It is from A Chinese publication.

New money wants instant prestige. Acura, Infiniti and Lexus do not offer the prestige & status of BMW, MB or Audi. Remember, the Japanese brands were created to offer German levels of luxury, and for some sport, at a cheaper price point with better reliability.

You also have to realize that there is a lot of bad history & blood between Japan and China.

Perhaps the Japanese brands have not adapted their cars to suit Chinese tastes. If the Japanese try to sell their luxury cars the same way they're trying to sell them in Europe, it shouldn't be a surprise as to why sales aren't great.

There is no Acura in China. Only North America and Hong Kong have Acura branded vehicles.

Due to the political and historial reasons, Japanese cars are not welcomed by the Chinese in China. This situation can be seen in northern China, especially in Beijing and eastern coastal cities.

Japanese is hard to rebuild their image because of the continuous military and political unfriendship actions against China. This situation would not be resolved easily unless Japanese officially apologizes their war crimes in the World War II and promise they will not deny their brutal massive murder in Nanjing which resulted in 300K people death. Tons of solid evidence of their war crimes have been disclosed worldwide. The Japanese still shamefully deny it. Unlike the German who admitted the Hilter's crimes, they have very positive image in China. Therefore MB, BMW, Audi and VW keep gaining the market share in China.

Lexus and Infiniti will be tough to compete with German rivals even they do make high quality vehicles. Good luck to them!!

"There is no Acura in China. Only North America and Hong Kong have Acura branded vehicles."

Wait, last time I checks, Hong Kong is China...

They may never take hold, given the near war tension between theses two countries currently taking place.

I thought it was simply because the Chinese do not like the Japanese?

ThierryHenry14, FYI, Hong Kong is part of China. However Hong Kong is an independent region isolated from China. In China, the driver is on the left, which is same as here. In HK, it is on the right side, which is same as UK and Japan.