Bugatti To Base New Sedan On Audi A8 Platform?

According to German publication “Spiegel Online” Bugatti is working on a new Sedan based on the new Audi A8.

The report is claiming that the Volkswagen board has decided that Bugatti will stop building sportscars in 2014 and instead will introduce a sedan based on the new Audi A8 in order to achieve higher production numbers.

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Joe_Limon - 1/3/2011 1:28:56 PM

0 Boost

"based on the new Audi A8 in order to achieve higher production numbers."

Scratch that... try this instead?

"based on the new Audi A8 in order to achieve higher profitability"

Selling a $1 million + sedan that is based on a model a tenth the price will lead to massive profit margins regardless of how many they sell.

Agent009 - 1/3/2011 1:54:35 PM

0 Boost

LOL, You got that right!

theoptimisticpessimist - 1/3/2011 8:21:36 PM

0 Boost

Cheapins it right out of the gate.

AlleVier - 1/4/2011 1:21:17 PM

-1 Boost

TYPICAL AUTOSPIES ENTHUSIAST: Nice car, man. What's it runnin'?
NICE CAR OWNER: It's got a twin-turbo V8 good for 650 horse and 600 lb-ft of torque. Ran the Ring in 7:15.
TAE: No, the platform, dude.
NCO: Uh, I don't know.
TAE:(Gets under the car) I hate to tell you this, but it's got a VW platform. You wouldn't catch me dead in that thing.
NCO: Uh, sure. Can I have my combo meal now?
TAE: (Crawls back into his booth) How many ketchup packs you want, sir.

Erniecicco - 1/6/2011 6:17:33 PM

+1 Boost

Utterly idiotic concept. Brand engineering. Just let Bugatti die with dignity.